1981 Jeep Cj on 2040-cars

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The Apple of the auto industry isn't Tesla, it's Jeep

Whenever Apple is going to have a new product for sale in its stores, the fanboys line up in such great numbers that it's surprising Ticketmaster hasn't figured out a way to capitalize on the multitude of anxious buyers with credit cards ready to go. When Elon Musk talks about a new car being added to the lineup, there is an analogous group of people, and Musk has cleverly set up a model in which people place deposits for their place in line. The number of deposits (two per customer only, it should be noted) for the Model 3 is some 400,000. Because Tesla is a Silicon Valley company that has a highly desirable, highly designed suite of products for which there is demand the likes of which is completely uncharacteristic for the category, it is often compared to Apple. After all, has anyone gotten into line to buy a Windows phone? Do you even remember the Zune? So it must be that Tesla is like Apple. But there is one nontrivial problem with this comparison: Apple sells its products in mass quantity. Tesla, even though it just had its best quarter ever, delivering a record 25,418 vehicles - up 69 percent over the first quarter of 2016 - is still, when compared to the car industry in general, selling a specialized product. No, the automotive brand most like Apple is Jeep. Just as with Apple's quickly identified design language - either for the physical phones and computers or the interfaces for same - there is no mistaking a Jeep. Like Apple's legion of fans, there are people for whom a Jeep is not merely a form of transportation, but a statement about one's way of life. Like the companies that wish they could have designs that are Apple-like and do their utmost to have a similar objects or appearances (sometimes landing them in court, a la Samsung), is there a single automotive company that wouldn't like to have some of Jeep's magic? While there aren't people who are lined up outside of dealerships when a new Jeep goes on sale, there is probably more interest in the forthcoming Wrangler than in the accumulation of interest in a half-dozen other vehicles from other companies. And like Apple, Jeep is a comparative volume play. Last year FCA US LLC delivered 926,376 Jeeps. Walter P. Chrysler and the Dodge Brothers must be spinning at high velocity in their graves, because the U.S. total for Chrysler brand was 231,972, and Dodge was 506,858. The sum of the two - 738,830 - is well shy of Jeep's sales. On a global basis, Jeep sold some 1.4 million units in 2016.

These cars are headed to the Great Crusher In The Sky

It happens every year. We bid adieu to some cars and trucks that will be missed, and say good riddance to others wondering how they stayed around so long. Whether they're being killed off for slow sales or due to a new product coming along to replace them, the list of vehicles being discontinued after 2012 is surprisingly long and diverse.
CNN Money has compiled a list of departing vehicles, to which we've added a few more of our own. In the slow sales column, cars like the Lexus HS 250h, Mercedes-Benz R-Class and the full Maybach lineup appear, while the Ford Escape Hybrid, Mazda CX-7 and Hyundai Veracruz are all having their gaps filled with more modern and more fuel-efficient alternatives. Obvious exceptions to the rule include models that still sell in decent numbers like the Jeep Liberty and the Chrysler Town & Country (which will eventually be replaced by a crossover-like vehicle).
Check out our gallery of discontinued cars above, then scroll down for more information.

Rumor has it the new Grand Wagoneer has been cancelled, but we're not so sure

This just doesn't seem to add up. Autoline Daily is reporting that plans for a new top Jeep, a reimagined Grand Wagoneer to sit above the Grand Cherokee, have been scrapped. The info comes from Auto Forecast Solutions, an industry analyst company. The Grand Wagoneer was expected to use a stretched version of the next Grand Cherokee's platform, but it reportedly won't accept the larger vehicle. The report implies that the next Grand Cherokee will use a version of the current Grand Cherokee's unibody platform, which is about what we expected. The thing is, the current Grand Cherokee shares its platform with the (longer) Dodge Durango, as well as Mercedes-Benz's GLE and GLS SUVs (remember the DaimlerChrysler days?). It's possible the Wagoneer was supposed to be wider as well as longer, and that the Durango's stretch just wasn't enough, but it seems odd that this is just now coming to light. We have already seen sketches of the new Grand Wagoneer, purported to have leaked out of an FCA dealer meeting. Jeep's CEO has discussed the (high) price the new utility would command. It just seems like a lot of thought went into the vehicle already, thought that wouldn't be put forward if someone hadn't looked into the feasibility of actually building it. The report (the one that says the thing has been cancelled) also says FCA might regroup and build the GW as a body-on-frame SUV on the Ram 1500 platform. That also seems unlikely, since this is supposed to be a luxurious, refined vehicle that's nicer than the Grand Cherokee. It would be tough to accomplish all of that with a ladder frame underneath, and it's just not the way the industry is going, let alone the Jeep brand. We'll keep an eye on this one. Related Video: Featured Gallery 2019 Jeep Grand Wagoneer Dealer Leak Spy Shots News Source: Autoline Daily Rumormill Jeep Crossover Luxury