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The best Super Bowl car commercials from the last 5 years

If you've been dipping into the Autoblog feed over the past days and weeks, you wouldn't even have to be a sports fan to know the Super Bowl is coming up. Automakers have been teasing their spots for the big game, dropping them days early, fully-formed onto the Internet and otherwise trying to amp up the multi-million-dollar outlays that they've made for air time on the biggest advertising day of the year. And, we're into it. The lead up to the Super Bowl is almost akin to a mini auto show around these parts; with automakers being amongst the most prolific advertisers on these special Sundays. The crop of ads from 2015 looks as strong as ever, but we thought we'd take a quick look back at some of our favorite spots from the last five years. Take a look at our picks – created from a very informal polling of Autoblog editors and presented in no particular order – and then tell us about your recent faves, in Comments. Chrysler, Imported From Detroit Chrysler, Eminem and a lingering pan shot of "The Fist" – it doesn't get much more Motown than 2011's Imported From Detroit. With the weight of our staffers hailing from in and around The D, it's no wonder that our memories still favor this epic Super Bowl commercial (even though the car it was shilling was crap). Imported really set the tone for later Chrysler ads, too, repeated the formula: celebrity endorsement + dramatic copy + dash of jingoism = pulled car-guy heartstrings. Mercedes-Benz, Soul teaser with Kate Upton One of our favorite Super Bowl commercials (and yours, based on the insane number of views you logged) didn't even technically air during the game. Mercedes-Benz teased its eventual spot Soul with 90-seconds worth of Kate Upton threatening to do her best Joy Harmon impression. (Teaser indeed.) It doesn't win points for cleverness, use of music, acting, or any compelling carness, but it proved that Mercedes' advertisers knew how to make a splash in the Internet Age. And, hey, it's still classier than every GoDaddy commercial. Kia, A Dream Car. For Real Life Like the Mercedes video above, the initial draw here is a pretty lady; in this case the always stunning Adriana Lima. But this Kia commercial really delivers the extra effort we expect while scarfing crabby snacks and homemades, too. First of all, Motley Crue. Second, a cowboy on a bucking rhino. Enjoy yet again.

Win the most beautiful Jaguar ever made, a restored 1963 E-Type

Autoblog may receive a share from purchases made via links on this page. Pricing and availability is subject to change. No donation or payment necessary to enter or win this sweepstakes. See official rules on Omaze. We routinely argue over which car is best here at Autoblog (if you don’t believe me check out some of our comparison tests), and while looks are subjective, when someone like Enzo Ferrari calls a vehicle “the most beautiful car ever made” itÂ’s hard to argue against it. The Series 1 Jaguar E-Type is indeed undeniably gorgeous, as well as iconic, and Omaze is giving away an immaculately restored 1963 example.  Win a 1963 Jaguar XKE and $20,000 - Enter at Omaze This E-Type comes with an upgraded five-speed manual transmission, “its original wire-spoke wheels, luxurious leather interior and signature 3.8-liter inline-six-cylinder engine,” which makes 265 horsepower. That is modest by todayÂ’s standards but certainly not the case nearly 60 years ago. Its gorgeous black exterior and caramel leather interior will be sure to turn heads no matter what street youÂ’re driving down and with the $20,000 in cash included, the total value of this prize is nearly a quarter million dollars. YouÂ’re probably asking yourself, what does it take to win? Well, first of all there is no donation or purchase necessary to enter, though your odds dramatically increase if you do: $10 will get you 100 entries in this giveaway, while $50 will get you 1,000 entries and $100 will get you 2,000 entries.  The donations themselves benefit The PrinceÂ’s Trust, which, according to Omaze, “helps young people develop the confidence and skills they need to realize their ambitions. Founded by The Prince of Wales in 1976, the charity supports youth who are unemployed, struggling at school and at risk of exclusion. Their programming aims to give vulnerable young people the practical and financial support they need to stabilize their lives, helping develop self-esteem and skills for work. This summer The PrinceÂ’s Trust marked helping 1 million young people, and is committed to supporting a further million over the next decade.” If you want this opportunity to own this nearly sixty-year old piece of iconic automotive history, enter here. The deadline to enter is May 27, 2021, at 11:59 p.m. Pacific. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Jaguar Commerce

Autocar compares new Maserati Quattroporte to Jaguar XJ

Autocar's Steve Sutcliffe took the 2014 Maserati Quattroporte on a spin along snowy mountain roads to test it for a specific brief: as a limousine for the chauffeured class. It's sporting credentials are impressive: Twin-turbocharged 3.8-liter V8, 532 horsepower, 475 pound-feet of torque in casual circumstances that rises to 532 lb-ft in overboost, a 0-to-60 mile-per-hour sprint of 4.7 seconds and a top speed of 191 mph.
However, citing Maserati's desire to not just increase its sales to 50,000-per-annum by 2015, but to sell many more of its cars in China, Sutcliffe wanted to find out if the livery side of the Quattroporte could match its sport sedan side. So after taking the pilot's seat and trying out the sport settings, Sutcliffe hops in back to test out the CEO's seat.
Then he compares the Quattroporte against the long-wheelbase Jaguar XJ with its supercharged V8, a sedan that's 15,000 pounds less expensive than the Maserati. It doesn't take long for him to find that one of them is a clear winner when it comes to transporting VIPs. To find out which one, enjoy the video below.