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Jaguar takes bite out of Mercedes' Magic Body Control chicken ad

We were quite impressed by Mercedes-Benz when it aired its Magic Body Control commercial, starring a group suitably funky chickens demonstrating their ability to jive to Diana Ross and the Supremes. Now, Jaguar has taken the opportunity to poke some fun at its German rival, releasing its own take on the Magic Body Control spot, and um, there's a big cat involved.
You'll really want to take a look at this video, which is just another sign that in terms of clever ads, Jaguar is doing quite well. We aren't sure if "Jaguar vs. Chicken" will make it onto TV any time soon, but it's still fun to see the British brand take the mickey out of Mercedes - it's rare to see automakers go after each other so bluntly in their marketing efforts. Scroll down to watch the video (we've also included a bonus video, Jag's recent "Cat In A Box" spot).

Jaguar F-Pace shows off its production pelt for first time

We're no strangers to the Jaguar F-Pace, having spotted the production mules for the aristocratic English brand's first crossover on a few different occasions. Today, though, we get not only our first time look at the car in production sheetmetal, but also confirmation that the production model won't stray far from the sexy C-X17 Concept. Riding atop the same aluminum platform that underpins the already acclaimed XE sedan, the F-Pace follows the example set by the Range Rover Evoque, offering up almost a chopped-top look, particularly near the rear, where the plunging roofline and high beltline meet. That said, similarities to products from sister company Land Rover look to be mere coincidences, as the sheetmetal being shown appears all Jag. There's a prominent, snout-like grille that's flanked by a pair of predatory, LED-accented headlights. In back, the small rear window crowns a pair of thin, wraparound taillights. Think XE, with small influences from the F-Type for these units. As for what hides underneath those muscular body panels, our spies are predicting the standard allotment of Jag goodness. That means a gas-powered 2.0-liter, turbocharged four-cylinder and a 3.0-liter, supercharged V6, both borrowed from the XE/XF to start, before diesel and hybrid powertrains roll out. Naturally, all-wheel drive will be offered, although the F-Pace should also arrive sporting rear-wheel drive. And while we've got little to go on to believe it's happening, we're still hoping for an F-Pace R, complete with blown 5.0-liter V8. We suspect we'll be waiting on that one for awhile, though. You, though, don't have to wait to check out our spy snaps of the newest Jag in the litter. Check out our photos of the F-Pace, available up top.

Jaguar F-Type squares off against Porsche 911, Aston V8 Vantage with Chris Harris

Chris Harris is back on the job, taking on really really difficult car questions like: Which enormously sexy and good-to-drive, high-performance convertible is the top of the heap? As one of the hottest cars in the luxury space right now, the Jaguar F-Type S is, of course, in on the action. Competition comes in the form of the Aston Martin V8 Vantage Roadster and the Porsche 911 Carrera S Cabriolet. Sun-loving CEOs who despise test-driving need look no further.
Scroll on below for a fully featured (with a running time of more than 20 minutes) comparison video. Harris does his best to entertain - in a typically nitpicky and made-up-British-words fashion - and the moving pictures are lovely to look at. Kick back, pour a pint and get your weekend started off right.