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New Audi design chief Massimo Frascella shaped cars for Jaguar Land Rover

At the Audi brand, style and design have long been a high priority; think the super sleek and sexy A7 sedan, the Bauhaus-inspired TT coupe, the single-frame grille that instantly identified the marque with its down-the-road graphics. So when the Bavarians install a new head of design, that’s also worth a look. Massimo Frascella is that person, a 52-year-old Italian designer who this summer will succeed Marc Lichte. Lichte ran Audi design since 2014 and will take up a new role within the Volkswagen Group. Frascella, a student at the Istituto d`Arte Applicata & Design in Turin, ignited his career at Stile Bertone, and his resume after that evolves impressively. He subsequently held positions at Ford Motor Company and Kia, and since 2011, Frascella has held senior positions at Jaguar Land Rover. He was responsible for the creation of several models: Discovery Vision Concept (2014), Discovery Sport (2014), Discovery (2016), Velar (2017), Evoque (2019) and Defender. In 2019 he became creative director of Land Rover and in 2020 design director. He was also instrumental in the development of the range of new electric Jaguars that are in the works. “Joining Audi is a very special moment for me,” Frascella said. “I am deeply honored to assume the role of chief creative officer and to guide such a talented team in shaping the future of the brand to new heights of innovation and distinction. I believe in the emotional power of design to inspire, connect, and drive change, and I am here to nurture and promote creativity as the beating heart of our brand.” Looking back a couple of decades, it was one of FrascellaÂ’s predecessors who helped to cement AudiÂ’s reputation in automobile design: Walter de Silva. De Silva was appointed head of Audi design in 2002. From 2007 to 2015, he supervised the design strategy for the entire Volkswagen group, including the TT, the Scirocco, the Passat and the Golf. Not a bad list of achievements, but in a interview several years ago, de Silva said that he considered the 2007 Audi A5 coupe the pinnacle of his automotive design art, citing its “sex appeal, the shape of the lights, the architecture.” Design/Style Audi Jaguar Land Rover Volkswagen Automotive History

More than 30 vintage Jaguars found, forgotten for decades in a greenhouse

A long, long time ago, some unnamed person realized that storing motorized precious metals in a barn would eventually be passe. This visionary hoarder decided, instead, to collect an assemblage of more than 30 vintage Jaguars in a greenhouse in Beaulieu, England. To passers-by, it would look like someone was tending a crop of blue tarps. To us, thanks to Beaulieu Garage, it looks not like a barn find but rather the first "greenhouse find." The classic car restoration shop wrote in a Facebook post, "we were asked to help clear a private collection of cars," and when Beaulieu Garage saw the array, "An offer was made," and now it has a whole lot of rusted metal looking for good homes. It took a week to get everything out, and the shop said the "parts alone have taken up 12 storage racks, with engines and gearboxes included." While a barn isn't the best place to park a car for decades, a greenhouse is arguably worse. The glass house is a combination of maximum UV levels and rain forest humidity, the ambient moisture free to rust and rot everything the sun can't kill. And early Jaguars aren't known for robust defenses against the elements. Most of the cars are E-Types, many of those the early and more elegant 1960s models. Among the trove are some cars that "you could probably get running in a couple of days," but the photos show there are plenty of long-term projects that rate effort comparable to The Pacific Campaign. Incredibly, Beaulieu Garage is confident that "All will see the road again," assuming the worst problem children can find empathetic buyers. The first salable car has been listed, a left-hand drive, 1960 XK150 3.8-Liter Drophead Coupe with matching numbers that was originally sent to New York. This is said to be the last XK150 the factory painted a cream color, and the fourth-last XK150 ever built. Scraps of the red leather interior remain, the sand colored top looks to be in the same condition. After eight years in the greenhouse, Beaulieu Garage charmingly describes the XK's previous digs as "Dry Stored in the UK." The convertible comes with a heritage certificate, and will cost GBP40,000 ($52,654 U.S.) to trailer home. A Facebook post from today says the shop will get parts lists and pricing up shortly, so stay tuned if you have a lot of time and money you need to find occupations for.

Jaguar F-Type Coupe proves sexy can't be disguised

Jaguar's new F-Type is a pretty potent little pouncer. And while we do love a good roadster, many of us at Autoblog are perhaps more excited about the upcoming hardtop version of Jag's stylish new entry-level sports car. Why? Because even here in heavily camouflaged prototype form, the thing looks really, really good - the sleek roofline blending rather nicely into the F-Type's shapely rump, allowing for better distinction of its pronounced hips over the rear wheel wells.
Mechanically speaking, the F-Type Coupe should be identical to its droptop sibling. That means the supercharged 3.0-liter V6 and 5.0-liter V8 engine lineup should carry over unchanged, though we've heard rumors about a four-cylinder application as well. There's also talk of hotter R, R-S or R-S GT models coming down the pipeline, and based on what we've experienced in things like the XKR-S, we certainly can't deny the allure of such a model.
It's unclear exactly when Jaguar will show the production F-Type Coupe (at the Frankfurt Motor Show, perhaps?), but the car is expected to go on sale sometime in 2014. Check it out in our latest spy gallery, above.