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Jaguar XE to be built in China

After a six-year absence, the Jaguar XE will return that most English of automotive companies to the compact premium segment, the brand's first whole-hearted launch into that market. For certain Western markets it begins production at the Land Rover plant in Solihull early next year, but it will also continue the brand's venture in to China having been chosen as the first Jaguar to be built there, according to a report in Automotive News. Jaguar-Land Rover owns a plant in Changshu, a joint venture with Chery Automobile, that started building the Range Rover Evoque this year and will add the Land Rover Discovery Sport. Previously, The Leaping Cat was selling cars built from kits at its factory in Pune, India. The brand figures to sell 20,000 cars in China next year, which would be less than a fifth of in-country sales for the JLR group, but the XE is the "spearhead vehicle" that "could make significant inroads" there, according to Jaguar. For comparison, Audi moved 120,450 A4s alone and BMW sold more than 100,000 3 Series models in China in 2013. Globally, Jaguar is predicted to sell 80,000 units this year. By 2017, after the release of the XE, new XF and coming crossover, plus factory expansions in China, Brazil and Saudi Arabia, it hopes to get that number up to 200,000 units; Forbes has a piece detailing why they think it's possible. The JLR group is shooting for a target of 850,000 units worldwide by 2020. Featured Gallery 2016 Jaguar XE: Paris 2014 View 12 Photos News Source: Automotive News Europe - sub. req. via Paul TanImage Credit: Copyright 2014 AOL Plants/Manufacturing Jaguar Land Rover Luxury Sedan jaguar xe jlr

2021 Jaguar F-Type pricing announced, including a big decrease

CHICAGO — Jaguar unveiled the redesigned 2021 F-Type coupe and convertible just before the end of 2019, but pricing was kept in the dark. Today, at the 2020 Chicago Auto Show, Jaguar put numbers to trims, and the starting price remains the same at $62,625, including destination. Other trims, however, see somewhat significant price increases or decreases. For now, Jaguar released information for coupe and convertible versions of the P300, the P300 First Edition, the all-wheel-drive P380 R-Dynamic, and the all-wheel-drive R. The P300, with a 296-horsepower turbocharged 2.0-liter inline-four and rear-wheel drive, opens the books at $62,625, including destination, which is the same as the 2020 model. A First Edition, which is based on the P300 R-Dynamic, features the Exterior Design Pack and 20-inch Gloss Technical Gray wheels and starts at $74,125.  The P380 R-Dynamic with a 380-horsepower supercharged 3.0-liter V6 and all-wheel drive starts at $82,825, which is a major price decrease from 2020's price of $88,325. The most powerful version in the current 2021 F-Type lineup is the R (an SVR is expected at a later time). With a 575-horsepower supercharged V8 and all-wheel drive, the 2021 F-Type R starts at $104,225, which is slightly more expensive than the $102,825 price for 2020. All four detailed trims are also available as convertibles. On the P300 and P380 R-Dynamic, the convertible is a $3,100 upcharge. For the First Edition, the convertible is $2,300 more expensive, and the convertible R is $2,700 more expensive than the coupe.

Jaguar Land Rover might buy another luxury brand that it doesn't need

It seems that Jaguar Land Rover may be getting bigger in the near future. According to Bloomberg, the company is looking at acquiring some tech companies, and possibly yet another luxury car brand, provided that it fits with the current lineup of cars. On the surface, this makes some sense since Bloomberg reports that a whopping 78 percent of Tata Motors' revenue comes from luxury brands. And of course, any kind of tech acquisition could be useful considering the rapid development of electric and autonomous vehicles. But dig a little deeper, and a possible luxury brand acquisition just doesn't make sense for Jaguar Land Rover. The main reason for this is that the Jaguar and Land Rover brands have the luxury market thoroughly covered. Both brands offer full luxury lines from entry-level to high-end ( Discovery Sport to Range Rover on the Land Rover side, and XE to XJ on the Jaguar side). They also cater to every kind of luxury, from sporty vehicles such as the F-Type and SVR Land Rovers, to cushy luxury machines such as the XJ and Range Rover. So whether the company is competing with BMW or Mercedes, Jaguar and Land Rover have the bases covered. There aren't any other typical luxury brands that would actually add anything to the current lineup. In fact, adding another conventional luxury brand could actually result in the new brand poaching existing Jaguar and Land Rover buyers, rather than picking up new ones. What would make more sense for Jaguar Land Rover would be to pick up either a more mainstream brand, or an ultra-luxury marque. Neither Jaguar nor Land Rover has something that competes directly with the likes of Ford or Toyota in the mainstream game, or Rolls-Royce or Bentley at the top of the luxury heap. Picking up a brand in one of these segments would allow JLR and Tata Motors to actually expand offerings and pick up more sales, rather than having an internal competitor. What path would be ideal? Probably going even farther upmarket. Supercar makers and ultra-luxury brands continue to sell well, and there's the potential for significant profit by layering on features and content to existing platforms. Perhaps the best possibility for a high-end complement to Jaguar Land Rover would be Aston Martin. Not only does it have a strong reputation and line-up, it also could handle both supercars and luxury sedans, thanks to its Lagonda sub brand. Of course it would require Aston Martin to be receptive to a purchase.