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Infiniti Q30 Concept might be the cleverest Q model yet

When we first got official word of the Infiniti Q30 Concept, the Japanese automaker said that the crossover's "harmonious contrasts and dissymmetric philosophy" would "make an emotional connection with customers spontaneously." Now, we might not be heads of design studios or directors of marketing departments, but we're pretty sure we can translate that to: "The production Q30 will compete with the Audi A3 and Mercedes-Benz CLA-Class."
In all seriousness (if we can say that of a concept car painted a sort of rose metallic), the Q30 concept looks fetching here in Frankfurt; its rather convoluted and flowing bodywork just carried off successfully because of its grownup hatchback proportions and, frankly, huge wheels. The Q30 could seemingly slot into the current, attractive Infiniti range of production cars and not look amiss (though we'd prefer a color palette that looks a little less like Grandma's sitting room sofa).
Look above for our live images of the Infiniti Q30 Concept from the show floor in Frankfurt, below for stock pictures of the thing, or scroll down to re-read the breathless press release.

800k car names trademarked globally, suddenly alphanumerics seem reasonable

What's in a name? This cliched phrase probably gets tossed out at every marketing meeting that happens when a new car gets its nomenclature. We know the answer, though: everything. The name of a car has all the potential to make or break it with fickle customers that are more conscious than ever about what their purchases say about them.
That's giving headaches to marketing folks across the automotive industry. "It's tough. In 1985 there were about 75,000 names trademarked in the automotive space. Today there are 800,000," Chevrolet's head of marketing, Russ Clark, told Automotive News. Infiniti's president, Johan de Nysschen, echoed Clark's sentiment, saying, "The truth of the matter is, across the world, there is hardly a name or a letter that hasn't already been claimed by one car manufacturer or another. You can go through the alphabet - A, B, C and so forth - and you will quickly see that almost all available letters are taken."
What has that left automakers to do? Get creative. In the case of Infiniti, it made the controversial move to bring all of its cars' names into a new scheme, classifying them as Q#0 for cars and QX#0 for SUVs and crossovers. So the Infiniti G, which was available as the G25 and G37, is now the Q50. The FX37 and FX50 are now the QX70.

Infiniti hybrid sports car coming by 2016 after all?

Infiniti makes plenty of good cars, crossovers and SUVs. The premium Japanese brand also has a well-defined presence in racing on the world's largest stage in the form of a partnership with Red Bull in Formula 1. What Infiniti doesn't have, though, is a range-topping halo car.
A report from Autocar in the UK suggests that Infiniti's gaping top-shelf hole may soon be plugged by 2016 with a new hybrid sports car along the lines of the well-received Emerg-E and Essence concepts. This report is contrary to news we heard from Autocar late last year, when company officials reportedly told the publication that a swoopy and fuel-efficient machine like the Emerg-E wouldn't be produced.
Interestingly, Infiniti is said to sense strong demand from so-called "little emperors ... who are used to getting what they want," many of whom live in Asian countries, who are also environmentally conscious. Infiniti exec Andy Palmer told Autocar to expect something "like the Tesla sports car option, but with more flexibility in terms of range."