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We visit Hyundai's Nurburgring test center

Understanding the achievement and the message of Hyundai Motor Group having a European Technical Center at the Nurburgring might be easier if we look at what Hyundai has done in the US. In 1985 Hyundai Motor America set up shop in California. The first car sold here was the 1986 Excel, a rebodied Mitsubishi Mirage with a Hyundai interior treatment. This was the first Mirage, which also served as the Chrysler Colt in hatchback form and circled back as the Mitsubishi Precis so Mitsu could get around Japanese automakers' voluntary export quotas of the time. The Excel made such an impression on reviewers and buyers that in Car and Driver's 1986 review they wrote that "'astounding' is not too strong word" to describe the company's progress, and said, "Our guess is that Hyundai will be a major force in the US car market almost from the moment it opens its doors." Hyundai sold 168,882 Excels in the US in its first year, back when the Ford F-Series led all comers with 544,969 sales. That's what happened. The company sold 168,882 Excels in the US in its first year, back when the Ford F-Series led all comers with 544,969 sales, the Chevrolet Celebrity came second of all vehicles with 408,946 sales, the Honda Accord seventh with 325,004 sales. The Excel sold even better the following year, and the year after that. Three years on, buyers began to discover that one of the things the Excel did best was disintegrate. It's been called "fantastically crappy," Popular Mechanics would later say the Excel "deserved to fail," and they decomposed so thoroughly that you'll have a hard time finding one in any junkyard. Buyers got so allergic to the Flying H badge that sales declined for ten consecutive years. By 1999, when Hyundai's model range was four times larger than it had been in 1986 – Accent, Elantra, Sonata, Tiburon – the brand sold just 90,217 cars in the US. Two important things happened around that nadir. In 1998, as a way of reassuring potential customers, Hyundai became the first automaker to introduce a 10-year, 100,000-mile warranty. In 1999, Mong-Koo Chung became the CEO of Hyundai Motor Company, promoted from 11 years as CEO of Hyundai Motor Service, a role that put him in charge of global warranty claims. Having spent all those years of his life wading through that carnage, he swore when he took the top spot that he'd get the situation fixed. In 2014 the JD Power Initial Quality Survey ranked Hyundai the leading non-premium brand.

Hyundai Azera large sedan officially dead in America

Hyundai has released its 2018 model year information, and it appears the Azera won't be making the cut for the new year. The large sedan has been cut from the American lineup, though overseas markets will still have access to the car. In fact, those markets will enjoy a fully redesigned model with muscular lines and an upright fascia. Hyundai's reasoning for dropping the Azera model is that other Hyundai models, as well as the current crop of Genesis cars, are becoming more widely appealing. So, basically, the narrow range of consumers that demanded a larger, more "luxurious" vehicle than the Sonata, but weren't willing to make the small jump to a Genesis, is too small to keep the model around. There are a couple of other noteworthy changes in the 2018 Hyundai lineup. The new Accent sedan is still on its way to dealerships, but the Accent hatchback is gone. Since the company hasn't shown an Accent hatch yet, we're not completely surprised by its omission. What is odd is that there's no hint in Hyundai's wording at it being introduced at a later date. Despite that, there's still the possibility Hyundai will simply introduce a hatchback version later, as it did with the Elantra and Elantra GT. And perhaps, in the vein of that i30-based Elantra GT, the Accent hatch could be based on the i20 this time. Speaking of hatchbacks, the Veloster won't have a 2018 model year. Instead, the 2017 model year has been extended through 2018. We of course know that the Veloster isn't going away permanently, since we've seen spy photos of new versions. So we suspect that this long model year indicates that we'll see the new Veloster by the end of this year, or possibly the start of 2018, with a launch a few months after for the 2019 model year. Related Video:

Mad Max homage is amazingly weird, great

Hyundai Germany and content producer Endemol Beyond are back with a cinematic-themed encore, this time for the Hyundai Tucson. Their first act came last year with a ten-minute video that recreated scenes from 70 movies, all for the purpose of highlighting the European i10 hatchback. The length is cut in half this time, but all four minutes focus on one film: Mad Max: Fury Road. It features mild mannered "Nilz" as a trepidatious Max Rockatansky on the run from Warboys and their model cars. When Imperator Furiosa shows up with some forced perspective, things get even more, how do you say, interesting, as everyone battles through to a metallic blue Valhalla. It will make sense when you watch it. Kind of. The tagline is "Change is good." We have no idea how that's meant to fit in, but maybe we'll cotton on with the coming videos that pay homage to TRON: Legacy, Drive, and Inception. Right now we just think this video is wild. And worth a watch.