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SAE World Congress: Honda FCEV fuel cell stack has cells just 1 mm thin

The only update we have for people who are paying ultra-close attention to the progress of the hydrogen-powered Honda FCEV concept is that we now know how thin the individual cells in the car's fuel cell stack are. Speaking at the 2015 SAE World Congress in Detroit this week, American Honda Motor Company Manager of fuel cell vehicle marketing, Steve Ellis, told AutoblogGreen that the fuel cell stack is now 33-percent smaller and offers a 60-percent improvement in power density. We knew this already. What we didn't know is how Honda got there. Ellis said that these improvements are due in part to a reduction in the size of the fuel cell thickness. Each cell in the stack is one millimeter thick, he said. For everyone who isn't counting the millimeters of this car, here's the broader situation. Honda and the state of California (and others) are working hard on getting H2 infrastructure up can running. "The stations are accelerating as we speak," Ellis said. Three new stations have opened in the last few months and the state has pledged $20 million per year until there are 100 stations in California. Honda has also invested in FirstElement to install stations. The production FCEV will feature a range of over 300 miles and have a three-to-five minute refueling time. The car will launch in Japan in March 2016, with US and European sales starting at some unspecified time after that.

Honda to lead Rose Parade with hybrid tech

What are you doing New Year's Day? We're probably going to watch Urban Meyer's retirement bash the Rose Bowl, but we love a nice parade, too. To kick the day off, Honda will be leading the 130th Rose Parade with its own float, an Insight hybrid and an Acura RDX crossover. Not only will Honda be celebrating the new year, it'll also celebrate its 60th anniversary in the U.S. As such, the main float will be shaped like a 25-foot-tall birthday cake. And 60 band members from the historically black colleges and universities' marching bands — which recently took part in a battle of the bands sponsored by Honda — will represent the candles on the cake. It'll also be decorated to re-create the look of the automaker's first storefront in Los Angeles. The float will be called "Celebration of Dreams," a fitting title for a company whose founder Soichiro Honda famously said, "The day I stop dreaming is the day I die." (The first thing you see when entering the amazing Honda Collection Hall at Twin Ring Motegi is a large, circular glass sculpture with the word "Dream" and Soichiro Honda's signature). For the parade, the Honda Insight will serve as the official pace car, while the Acura RDX will play the role of sound car. The float itself will be propelled by a modified Honda hybrid powertrain. The main float will be flanked by five "satellite" floats, each representing facets of the company. These will include a Honda Super Cub motorbike; a floral representation of a 1975 Civic CVCC; a float with crash test dummies and an arch with five stars to represent safety; a Honda Accord, which is built in the U.S.; and a float incorporating elements from the HondaJet to represent the future. The Rose Parade broadcast begins bright and early at 8 a.m. Pacific on Jan. 1. Check out the rendering at the top of the page to get a sense of what to expect. Related Video:

2014 Honda Accord Hybrid priced from $29,155*

Honda has announced pricing for the new, 50-mile-per-gallon 2014 Accord Hybrid today, with three trims - Hybrid, Hybrid EX-L and Hybrid Touring - for owners to choose from. Prices for the base car start at $29,155, while the mid-range model will run $31,905. The top-of-the-line Touring trim starts at $34,905. Prices do not include the *$905 destination charge.
Regardless of which model is chosen, Accord Hybrid owners will be able to net 50 mpg in the city and 45 on the highway, numbers that compare favorably with the Ford Fusion Hybrid (47/47 mpg) and the Toyota Camry Hybrid (43/39). The Accord does cost a bit more than the competition, but if out-and-out fuel economy is your goal, the Honda wins based on these numbers.
It's also notable how much Honda was able to trim off the Accord Hybrid's price when compared to the Accord Plug-In. That car starts at $39,780, meaning the Hybrid variant is over $10,000 less, while matching that PHEV's 47-mpg combined rating. Take a look down below for the official press release from Honda.