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GMC's Denali offerings are going great guns

The Denali trim that GMC uses to denote its top-of-the-line vehicles was introduced back in 1999, partly as a way to challenge the recently introduced Lincoln Navigator. Fifteen years later, and with GMC the tenth-largest US automotive brand by itself Denali has become a sub-brand that keeps the cash registers ringing at the Renaissance Center HQ. While GMC increased sales by 9 percent in 2013, TheDetroitBureau.com reports that that Denali sales rose by 20 percent.
There are currently five Denali models in the GMC line, with the Denali trim available on all but its commercial vans. In 2010, when the now-discontinued Yukon XL Hybrid was also on sale, GMC sold 32,886 units of its top trim. Last year, that number had increased to 75,558, with almost no help from traditional marketing spends. Go to YouTube and search for "GMC Denali commercials" - the few actual commercial results are from years ago. GMC marketing director Roger McCormack tells TheDetroitBureau.com, "It's largely all been organic."
As sales have grown, so has the tide of money GMC rakes in from the additional luxury features on Denali models. The 2015 Chevrolet Tahoe starts at $44,600, yet its 2014 Yukon Denali doppelganger starts at $58,320, pricing that includes additional features like the larger 6.2-liter V8, nicer interior, head-up display and magnetic ride control suspension. The Yukon XL Denali starts at $60,965, but the article says the "average customer" likely to spend "up and above $70,000" to take one home. How does that happen? On a top-trim Tahoe LTZ, the top-tier wheel option is a set of 20-inch chrome wheels for $400; on the 'base' Yukon Denali you can swap for a set of 22-inch chrome alloys for $2,995. Add it up, and an analyst at AutoTrends Consulting said that kind of margin "epitomizes the concept of obscene profitability." We say when it comes to Denali, GMC appears to stand for "Grabbing More Cash."

2024 GMC Sierra EV revealed with 754 horsepower, 400 miles of range

This is the 2024 GMC Sierra EV in all its Denali Edition 1 glory. You probably knew this was coming. After all, when Chevrolet debuts a new pickup, the GMC version of said truck is typically quick to follow. That’s exactly the case here yet again as the Sierra EV follows the somewhat recent debut of the 2024 Chevy Silverado EV. Per usual, the Chevy and GMC versions of the electric truck share a lot of similarities. TheyÂ’re also different in many of the same ways weÂ’re accustomed to within the GM pickup family. The biggest differentiator is design. If the Silverado EV wasnÂ’t your cup of tea, perhaps the Sierra EV is! Just like the Silverado EV, the Sierra rides on GMÂ’s Ultium platform. ItÂ’s being offered exclusively in Crew Cab form at launch. GMC designers emphasized its upright stance and proportions as typical truck styling. However, close examination will show a lot of curved edges and a focus on aerodynamics to achieve a lower coefficient of drag. The front grille is devoid of any flashy patterns, as GMC has opted to go for the shield aesthetic. Light is heavily used to bring a flash of design to the face — the whole grille features a light-up surround. A three-bar charging status indicator can be seen on the front end, and engineers intentionally mounted the headlights lower in the front fascia than usual. For the Denali Edition 1 (the only version of the Sierra EV available at market launch), all of the exterior trim is done in glossy black, except for the areas you might step on, which are finished in a flat black. The rear features GMCÂ’s MultiPro tailgate, and just like the Silverado EV, the Sierra EV comes with the fancy MidGate. GMC calls it the “MultiPro MidGate,” but itÂ’s the same tech used here as youÂ’ll see in the Silverado EV. With the MidGate down, you get nine feet of storage between the cab and the tailgate. Storage can extend out to 11 feet if you use the MultiPro tailgateÂ’s stopper feature with the tailgate down. Also, the MidGate can be folded with a 60/40 split, so you can get that extra length and still retain some backseat passenger room. All of the powertrain and battery tech is similar to the Silverado EV. That means you get a pair of electric motors for all-wheel drive capability with a combined output of 754 horsepower and 785 pound-feet of torque. YouÂ’ll need to be in “Max Power Mode” (we know, much less exciting than WTF mode in the Hummer EV) to realize all that power.

Chevy Silverado, GMC Sierra 4.3-liter EcoTec3 V6 nets 18 mpg city, 24 highway

There is no doubting that fuel economy has become an important factor in the highly competitive fullsize truck market, with the Ford F-150 EcoBoost V6 and Pentastar V6-powered Ram 1500 setting quite a precedent in recent years. Now it's General Motors' turn. The General has just announced that the new base V6 used in the 2014 Chevrolet Silverado and GMC Sierra 1500 models will return an EPA-estimated 18 mpg city and 24 mpg highway in two-wheel drive trim, regardless of cab configuration.
While these figures don't go so far as to earn GM any "best-in-class" fuel economy claims (thanks to the 25-mpg Ram 1500 HFE), this new 4.3L EcoTec3 V6 does edge the F-150 and Toyota Tundra while boasting best-in-class numbers for torque, payload and towing capacity among six-cylinder rivals. This all-new engine produces 285 horsepower and 305 pound-feet of torque, and it gives the 2014 Silverado and Sierra the highest towing rating among standard V6 models with a 7,200-pound towing capacity - besting the Ram by 700 pounds, the base F-150 by 1,100 pounds and coming within 200 pounds of the V8-powered Nissan Titan. Scroll down for the official press releases from Chevrolet and GMC.