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GMC's Denali offerings are going great guns

The Denali trim that GMC uses to denote its top-of-the-line vehicles was introduced back in 1999, partly as a way to challenge the recently introduced Lincoln Navigator. Fifteen years later, and with GMC the tenth-largest US automotive brand by itself Denali has become a sub-brand that keeps the cash registers ringing at the Renaissance Center HQ. While GMC increased sales by 9 percent in 2013, TheDetroitBureau.com reports that that Denali sales rose by 20 percent.
There are currently five Denali models in the GMC line, with the Denali trim available on all but its commercial vans. In 2010, when the now-discontinued Yukon XL Hybrid was also on sale, GMC sold 32,886 units of its top trim. Last year, that number had increased to 75,558, with almost no help from traditional marketing spends. Go to YouTube and search for "GMC Denali commercials" - the few actual commercial results are from years ago. GMC marketing director Roger McCormack tells TheDetroitBureau.com, "It's largely all been organic."
As sales have grown, so has the tide of money GMC rakes in from the additional luxury features on Denali models. The 2015 Chevrolet Tahoe starts at $44,600, yet its 2014 Yukon Denali doppelganger starts at $58,320, pricing that includes additional features like the larger 6.2-liter V8, nicer interior, head-up display and magnetic ride control suspension. The Yukon XL Denali starts at $60,965, but the article says the "average customer" likely to spend "up and above $70,000" to take one home. How does that happen? On a top-trim Tahoe LTZ, the top-tier wheel option is a set of 20-inch chrome wheels for $400; on the 'base' Yukon Denali you can swap for a set of 22-inch chrome alloys for $2,995. Add it up, and an analyst at AutoTrends Consulting said that kind of margin "epitomizes the concept of obscene profitability." We say when it comes to Denali, GMC appears to stand for "Grabbing More Cash."

GM recalling over 243,000 crossovers over possible seat belt defect

2010 Buick Enclave - Click above for high-res image gallery
The summer of 2010's recall hit parade continues unabated today, with General Motors having just announced that it is asking 243,403 owners of its 2009-2010 Lambda crossovers to bring their three-row haulers in for inspection. The culprit? Second-row seat belts in select Buick Enclave, Chevrolet Traverse, GMC Acadia, and Saturn Outlook CUVs have "failed to perform properly in a crash."
According to GM, a second-row seat-side trim piece is to blame, as it can impede the upward rotation of the buckle after the seat is folded flat. As a result, if the buckle makes contact with the seat frame, cosmetic damage can occur, potentially requiring additional force to operate the buckle properly. So far, no great shakes, but in the process of applying that additional force, the occupant may push the buckle cover down to the strap, potentially revealing and depressing the red release button. As a result of this, the belt may not latch, or in certain cases, it may actually appear to be latched when, in fact, it isn't.

GMC Hummer EV EarthCruiser upfit finally here, for going out there

The GMC Hummer EV EarthCruiser upfit can now be seen in the wide open bright light, the battery-electric overlanding rig soon available to Hummer EV pickup owners to head back into the bush for extended stays. The camper's made of carbon fiber and features EarthCruiser's hallmark pop-top roof. When closed, the camper takes the Hummer EV's 79-inch stock roof height up to 90 inches. Springing the three-layer, insulated roof to bivouac increases height to 117 inches. The upfit keeps the Hummer EV's 217-inch length, and it appears the side storage bins don't extend beyond the 87-inch width of the electric pickup's wheel arches. The driver's side exterior bin holds recovery gear, the passenger's side storage holds tanks for filtered water.  Sized to sleep two people, there's a full-sized RV bed with 35 inches of headroom under the raised top. Tall outdoorsy types are well served by the 76 inches of headroom standing in the hallway, and 80 inches at the rear entrance. Power comes from 605 watts of solar panels on the roof, energy stored in a 12-volt lithium battery array that adds up to 6 kilowatt-hours or 460 amp-hours of energy, running through a 1,500-watt inverter. EarthCruiser says the batteries will be enough to juice hungry appliances like the refrigerator/freezer combo for about a week. That means owners would need to be more careful with water than with power, there being a 13.5-gallon freshwater tank — which the sun can't refill — and a seven-gallon gray water hold. Other amenities include an induction cooktop, sink, filtered and unfiltered water taps, flat-pack toilet, indoor and outdoor showers and 12-volt water heater, 120-volt and 12-volt outlets, and lots of dimmable lighting. Liveaboards control the interior through a seven-inch touchpad. Outside, an exterior keypad manages exterior lighting and systems. No mention of an indoor heater, but there's plenty of storage in the galley drawers and cabinets, and under the bed for a portable unit.   The GMC Hummer EV EarthCruiser upfit greets the public at this weekend's Overland Expo Mountain West in Loveland, Colorado, welcoming all gawkers from August 25-27. Pricing should come later this year, before EarthCruiser begins offering the unit to owners next year. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.