2013 Gmc Sierra 2500 Sle on 2040-cars

Auto blog

GM dealers unhappy about pickup prices

The backlash is beginning. Following General Motors' price hike of the Chevrolet Silverado and GMC Sierra last week, dealers across the country are expressing their ire over increasing prices in the face of rebates and discounts on trucks from Ford and Ram.
Speaking to Automotive News, Sam Pilato, the general manager at Dimmitt Chevrolet in Clearwater, FL, Silverados are "selling very poorly." W. Carrol Smith, the president of Monument Chevrolet in the heart of truck country, Texas, said, "[GM's] position is that the vehicle stands on its own and it doesn't need a bigger rebate. That's not what the market is telling us."
According to AN, that's the general attitude amongst Chevy and GMC dealers across the country, where the twin pickups are getting butchered in sales by competitors offering up to $9,000 off their sticker prices. Part of the problem for GM is that its trucks are arriving on the market near the end of the current F-150's lifecycle, a fact that Ford has taken advantage of.

2021 GMC Yukon configurator now open for play-money builds

The 2021 GMC Yukon configurator is open for real and imaginary business. It's missing a number of important options, though, like the AT4 trim and the Premium Capability Package that installs the Air Ride Adaptive Suspension, so the configurator is best suited for practice runs at the moment. Playing our usual game, we started with a livery build in base SLT 2WD trim for an airport shuttle to compare to the livery 2021 Tahoe we built a few days ago. Same as with the Chevy, the GMC offers nine exterior colors. Opposite to the Chevy, the GMC makes you pay for every color except Summit White. Our Onyx Black selection added $195, five colors cost $495, Cayenne Red Tintcoat costs $695, and the super gonzo White Frost Tricoat runs $1,095. We plumped for the SLT Luxury package's driver assistance and convenience features like memory settings for the front passengers, powered seating for the second row, a split third row, the Rear Seat Media Package, and a console lockbox. What began as $59,095 after destination — $4,000 more than the 2021 Tahoe — ended at $64,445, just $2,165 more than our livery Tahoe because the Yukon packages more kit.   The amounts add up a lot quicker at the top end. Our regional rep with a fat bonus check started with a $72,295 Yukon Denali 4WD in the $495 Pearl Beige Metallic with a Teak and Light Shade interior. The $6,500 Denali Premium Package normally costs $500 more, and who can resist a sale? At about 9% of MSRP, it's not a negligible option, but it includes the $1,780 Advanced Technology Package, the $1,500 panoramic sunroof, and a set of 22-inch wheels that are normally $2,995. Since the bonus was big enough to replace the two-year-old jet skis in the garage, our rep added the $465 Max Trailering Package and that automatically appends the ProGrade Trailering features. Put in the Rear Seat Media Package to occupy the kids, locking armrest storage to protect stuff from the kids, and hook up a set of illuminated GMC badges for $535 to wow oncoming vehicles, and the total comes to $83,320. That's more than $10,000 in options without the least effort. However, there aren't any big-money options left to add except a $1,499 rooftop tent.     GM Authority wrote about the package combinations necessary to unlock the Air Ride Adaptive Suspension on the AT4 or Denali trims. Summed up, the check boxes add $3,410 to the price of an AT4, $3,755 to the price of a 2WD Denali, and $6,015 to the price of a 4WD Denali.

GM follows U.S. trademark for AT4X with application in Mexico

Looks like GM is preparing to return the GMC Sierra 1500 All Terrain X to the marketplace, but with a new name. GM Authority found a trademark application filed in May this year in Mexico for the AT4X moniker. This comes three years after GM filed an application with the U.S. Patent and Trademark Office for the same alphanumeric in February 2016. When GMC introduced the all-new 2019 Sierra, it changed the previous All Terrain trim name to AT4, as seen on the Sierra AT4 we called "offroad overkill." The patent filings lend credence to the idea that the previous All Terrain X trim will soon be introduced by a Sierra 1500 AT4X model.  The erstwhile All Terrain X, introduced for the 2016 model year, took the former All Terrain further into the frame of serious-looking off-roader. On top of the Z71 suspension with a two-inch lift, Rancho monotube shocks, and a locking rear differential, the X added a sport bar for offroad lights, side steps, more dirt-friendly 18-inch wheels in 265/65 mud-terrains instead of 20-inchers on 275/65 all-terrains, a performance exhaust, and a lot more black and body-colored trim. At launch, we said it was "no Raptor threat," and even though GMC launched a 2500HD version in 2017 (pictured), it likely never worried the Ram Power Wagon. We wouldn't expect the equation to change with a possible AT4X, which is a shame, since hardcore OEM offroaders are becoming bro dozers for the mature, moneyed set.