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Auto industry insider previews tell-all book, What Did Jesus Drive?

"It's about some of the biggest crises in history. It's about who did it right and who did it wrong." - Jason Vines
Jason Vines, the former head of public relations at Chrysler, Ford and Nissan, has seen a lot during his more than 30-year career, and now he's offering a behind-the-scenes look at the auto industry in his tell-all book What Did Jesus Drive? that went on sale this month.

GM's Reuss predicts 2016 Chevy Camaro will outperform Ford Mustang in every way

We aren't going to be seeing the next-generation Chevrolet Camaro until next month. But even though we know when we're going to see the new muscle car, it's totally unclear whether Chevy will dole out technical details. That means we can't answer the latest version of the age-old question: Camaro or Ford Mustang? Not surprisingly, General Motors North America President Mark Reuss has already stated his position, saying he was "very confident" that the sixth-generation Camaro will be faster, more agile and more efficient than the Ford. Reuss made his comments after saying he drove the new Camaro back-to-back with the Mustang the week prior. Reuss' statement came in a conversation with Fox News about the 2016 Camaro where he elaborated on the car's weight shedding and how it fit into GM's strategy on other new models. "There are some really cool things in the Camaro, that are quite different than the Malibu, [and] CT6," Reuss told Fox. As we reported previously, the Camaro will shed some 200 pounds by switching to aluminum and other lightweight composites for some of its components. With May 16 just over a month away, here's hoping Reuss decides to loose some other details on the next Camaro ahead of its debut. Related Video:

Michigan ponders its automotive future in the connected age

Few people take cars more seriously than Michiganders. I've been to the home of BMW in Germany. I've been to Kia's HQ in Korea. I've seen Honda's goods in Japan. No one, from the factory worker to the executive in her pinstriped suit, is more obsessed with cars than Michigan Inc. That's why it was interesting this week to see the state have a moment of introspection four hours north of the Motor City on a scenic island called Mackinac. Ironically, cars are not allowed here. Normally a tourist trap, it played placed host to the Mackinac Public Policy conference this week. While politics took center stage ( I may be the only person here not considering a run for governor) the evolution of the industry through connectivity and data was a theme of the conference. If you're reading this in New York, Silicon Valley, or one of the automotive heartlands listed above, you do care about this. If Michigan rethinks its approach to the car business – and makes moves to become more competitive – that affects you the consumer and enthusiast. It's jobs. It's technology, and it's a competition to see who's going to be the leader. More than a century after Henry Ford made mass production a thing, more than 70 years after Detroit's Arsenal of Democracy helped win World War II, and nearly a decade after the historic bankruptcies of General Motors and Chrysler, the car business is on solid footing again and looking to the future. What's next? Michigan is still home to thousands of auto workers, tech centers (including gleaming facilities built by Toyota and Hyundai), and the headquarters of the three American carmakers. Just because the economy is good doesn't mean it's a given connected cars and mobility advancements are going to come from this state. A lot of it's not. Tesla, Uber, Lyft, Faraday Future, and other transportation mediums have spouted up other places. Michigan leaders and Detroit's carmakers understand this reality. Reflecting on the past means admitting the future is not a given, a key undertone this week in Mackinac. It's about using existing resources, like skilled labor, to move forward. "We do have the number of technicians and technical expertise here in this state," says Stephen Polk," conference chair and former CEO of auto data firm R.L. Polk & Co. To that end, Ford is placing increased emphasis on a division called Smart Mobility, which is an in-house unit focusing on autonomy, connectivity, and forward-looking ideas.