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Ex-GM VP LaNeve takes over Lincoln ad agency

Those of you that caught yesterday's op-ed about Lincoln will have heard already, but Mark LaNeve has taken the helm at Team Detroit. Once the North American vice president of sales, service and marketing for General Motors, LaNeve will now head up the agency that handles all of Ford advertising. LaNeve will also run the account for Lincoln. While at GM from 2001 to 2009, the exec oversaw ad campaigns like Cadillac's Breakthrough and sales initiatives like "Employee Pricing for Everyone."
He left in 2009 to join Allstate as chief marketing officer, oversaw the creation of the Mayhem ad spots and was moved into the role of VP of agency operations overseeing Allstate's 10,000 agents. He resigned from the insurer in February 2012 for personal reasons and joined Team Detroit in August 2012 as chief operating officer, in charge of satellite offices in New York and internationally. He replaces ex-CEO Cameron McNaughton, and will continue to hold the title of COO.
Lincoln is trying to get its 2013 back to rights after putting big dollar commercials for the 2013 MKZ on television then having production glitches preventing cars from getting to dealerships. With rumors of a relaunch in the works, it's no surprise LaNeve has been given the reins - and from here it looks like the brand is desperate for the kind of magic he's proved he can marshal. Perhaps he can start by calling a mulligan on the renaming exercise that gave us the hoary "Lincoln Motor Company" and go back to oh, say, "Lincoln." Then he can ask the product folks to get to work on the MKC concept...

Amazon can now deliver packages to some Ford and Lincoln vehicles

Nothing succeeds without complications popping up along the way. Sure, Amazon's Prime delivery services have made shopping more convenient than brushing your teeth, but leaving millions of packages on doorsteps comes with an inherent danger: Thieves might swipe them without anybody knowing. Amazon's solution is called Amazon Key, which allows delivery men and women to enter a customer's house or car to drop off a package. This week, Ford and Lincoln announced they would be partnering with Amazon to integrate the service into some of their vehicles. Ford is following in the footsteps of Volvo and General Motors, as both companies announced their participation about a year ago. That includes Cadillac, Chevrolet, Buick, and GMC. Key will be made available for 2017-and-newer Fords equipped with FordPass Connect, and 2018-and-later Lincolns with Lincoln Connect. Key is not available everywhere, but it can be used in dozens of city throughout the U.S., and the network is expanding. To look for compatibility for your car and city, check on Amazon's dedicated Key website. Like every other tech invention these days, Key requires a smart device application, which requires a one-time setup. The service is available on the Key app or the FordPass and Lincoln Way apps. While ordering on Amazon, customers will then select in-car delivery during checkout. Input a public delivery address, and park the car within two blocks of that address. While the order is in transit, Amazon will provide status updates, another feature that takes away some of the anxiety of waiting for a package to be delivered. The package will be put into the car within a four-hour window, and users will get notifications that the exchange is complete, and the car is again securely locked. Should customers change their minds, they can always cancel the delivery method, and the car will remain locked. In that case, the delivery could go to the building where the car is parked, or be rescheduled. Ford imagines this as the beginning of numerous car-based services in the near future that can be scheduled while the owner is not there, such as car washes.

More than half of Mazdas sold in 2018 are CX-5s, and other interesting sales facts

Last year was a seriously good year for carmakers. Overall, more vehicles were sold than in 2017, and the total number wasn't far off of the all-time record in 2016. Digging deeper into the numbers, you'll find some pretty usual stuff including the Ford F-Series still being the bestselling pickup truck in America, and a continued trend toward crossovers. But there are also some oddball factoids tucked in these sales reports, some that defy the trends, and some that are extremes of the public's buying preferences. We've compiled several interesting tidbits from last year's sales right here for your enjoyment. More than half of Mazda's sales were of CX-5s Yes, over half of all Mazda sales were of this one model. The company sold 300,325 cars in America last year, and 150,622 of them were CX-5 crossovers, or 50.1 percent. Just for emphasis, that means the other 49.8 percent of Mazda's sales were split among five other models, the Miata, 3, 6, CX-3 and CX-9. Breaking that down further, the second-best seller was the Mazda3 at 64,638, which isn't even half of the CX-5's sales. People are crazy for Mazda's middle crossover. Volkswagen actually sold more cars than crossovers It's clear that the crossover is the future king of car sales. For most mainstream brands, it already is. Chevy, Ford, Honda, Toyota, Subaru, Mazda and Nissan all sold more crossovers and SUVs than they did conventional sedans and hatchbacks. There are holdouts, though, and one of them is Volkswagen. At the end of 2018, the company sold 189,343 cars and 164,721 crossovers in the U.S. So that's one win for the classic car set, and it's justification for VW to maintain its car line for the foreseeable future. It's a bit of a hollow victory, though. Look closer and you'll see that car sales were down 28 percent from 2017, when VW sold 262,029 cars. Crossovers, on the other hand, jumped 112 percent from 2017 when 77,647 crossovers moved through U.S. dealers. So expect the tables to turn very soon. Mustang is still the muscle-car sales king, but Challenger is the only one to improve Once again, the Ford Mustang topped the muscle-car sales charts, beating out the Dodge Challenger and Chevy Camaro. Ford moved 75,842 of the ponies in 2018, while Dodge sold 66,716 Challengers for second place, and Chevy sold 50,963 Camaros to bring up the rear.