F250v10lowmiles2wdsilver on 2040-cars

Auto blog

2015 Ford F-150 gets Power Wheels treatment [w/video]

With the introduction of its forthcoming 2015 F-150, Ford is breaking with convention by shifting from steel-intensive construction to aluminum. But what if it weren't made of metal altogether? What if it were made of plastic instead, and packed an electric motor instead of an internal-combustion engine?
Feast your eyes, boys and girls, on the new Power Wheels F-150. Built by Fisher-Price and licensed by Ford, the third-generation ride-on toy started development nine months before the full-size version debuted at the Detroit Auto Show this past January, and is hitting sidewalks and driveways across the country this September.
The Power Wheels F-150 carries a sticker price of $349.99, and there's a special version at Toys R Us with LED headlamps (just like the real F-150) for an extra $10.

Pickup prices rising at 2x industry average

We've said it before, but bears repeating: Pickup trucks are the financial engines of America's automakers. Good thing, then, that the segment is in rude health - in fact, Automotive News is suggesting that pickup truck sales are arguably healthier than they were pre-recession, even though the segment's volume is still significantly down from where it was before the bottom fell out of the US economy. That's because per-unit profits on full-size trucks are skyrocketing, outpacing the industry's average price increases by more than double since 2005. According to data from Edmunds, the average transaction price of a full-size pickup is now $39,915 - a heady increase over the $31,059 average price in 2005 - a gain of over 8 percent after inflation is factored in.
Just how important are trucks to automakers' bottom lines? Automotive News quotes a Morgan Stanley analyst as saying the Ford F-Series is responsible for 90 percent of the company's 2012 profits, and General Motors isn't far behind, with the Chevrolet Silverado and GMC Sierra twins chipping in about two-thirds of the automaker's earnings.
Automotive News points out that Detroit's automakers now have the money to invest in modernizing their full-size truck offerings, in part because they don't have the same overhead and legacy costs that pushed General Motors and Chrysler into bankruptcy. Certainly, the pickup segment has seen a lot of innovations as of late, including turbocharged V6s, coil-spring rear suspensions and active aero. Those improvements in important areas like fuel economy and ride comfort have given existing pickup buyers new reasons to upgrade. In addition, automakers are piling on the tech and luxury goodies, creating more and more high-content, high-profit models like the Ford F-150 King Ranch, Ram 1500 Laramie Longhorn and Chevrolet Silverado High Country (shown).

Ford, Alcoa announce next generation of aluminum lightweighting for F-150

Ford likes what it has seen with the use of aluminum in its world-beating F-150 pickup trucks. Now, the Blue Oval is working with Alcoa to use that company's Micromill material to increase the amount of aluminum in Ford vehicles. In fact, Ford will start using Micromill on 2016 model-year F-150s later this year, and will double the material's use in 2017. The purpose, as you might suspect, is light weighting, which allows Ford to boost towing capacity while adding as little weight as possible. Ford will be the first automaker to use Micromill, and will use it in both structural components and exterior panels. Micromill's rolling-mill system cuts the time it takes to turn molten metal into coil to 20 minutes from about 20 days. Already, Ford has had positive results by using aluminum on its leading pickup truck model. In April, it was announced that the 2015 Ford F-150 achieved a five-star Overall Vehicle Score in the National Highway Traffic Safety Administration's testing. Safety features like inflatable seat belts, adaptive steering columns and a forward collision warning system helped matters. General Motors may have taken note of those results, even after running an ad campaign touting its continued use of steel over aluminum. Last month, GM said it would sink $877 million into its Flint, MI, truck factory. Reuters said much of the expense was to convert many of the bodies for models like the Chevrolet Silverado and GMC Sierra pickups into aluminum. You can take a look at Ford's press release below. Ford Motor Company and Alcoa Inc. are collaborating to produce next-generation automotive aluminum alloys that are more formable and design-friendly. Ford will use Alcoa's Micromill® material in multiple components on the 2016 F-150 – becoming the first automaker to use the advanced automotive aluminum commercially. The companies entered into a joint development agreement to collaborate on next-generation aluminum alloys for automotive parts using Micromill™ technology. ''Light-weighting enables us to design vehicles with great customer attributes – like the F-150, which can tow more, haul more, accelerate quicker and stop faster than the previous F-150, and is more fuel-efficient than ever," said Raj Nair, Ford group vice president and chief technical officer, Global Product Development.