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UAW prepares for more strikes in the U.S. as Ford Canada talks extend

DETROIT — The United Auto Workers union said it would announce on Friday more U.S. plants to strike if no serious progress was made in talks with the Detroit 3 automakers, as a Canadian union held off on an immediate walkout at Ford's operations in Canada. The UAW last week launched a strike against Ford, General Motors and Chrysler parent Stellantis, targeting one U.S. assembly plant at each company. "We're not going to keep waiting around forever while they drag this out," UAW President Shawn Fain said in a video message late on Monday setting the new deadline after complaining about a lack of progress in recent talks. "We're not messing around." Ford's contract with Canadian union Unifor, which represents about 5,600 workers at three plants in Canada, expired at 11:59 p.m. EDT on Monday (0359 GMT on Tuesday). The union said early on Tuesday that negotiations had been extended for 24 hours after it received a "substantive offer" from Ford. "Unifor members should continue to maintain strike readiness," it added. Ford said in a statement it had agreed to continue negotiations beyond the contract deadline in hopes of reaching a tentative agreement. The company has two engine plants in Canada that build V8 engines for F-Series and Super Duty pickups assembled in the United States. It also has an assembly plant in Ontario. Any walkout by Canadian workers that would shut down those engine plants could cripple U.S. production of Ford's most profitable vehicles, even if the UAW decides not to order walkouts at truck plants in Kentucky; Dearborn, Michigan; and Kansas City, Missouri. "Ours is a small but highly consequential footprint for Ford operations in North America and this is our leverage, and we will use it," Unifor National President Lana Payne said in a video message earlier on Monday. Unifor has been seeking improved wages and pensions, as well as support in the transition to electric vehicles and additional investment commitments by Ford. Once the Ford deal is completed, Unifor will turn to getting agreements with GM and Stellantis, whose deadlines were extended during the talks with Ford. U.S. NEGOTIATIONS CONTINUE Talks between the UAW and the Detroit automakers continued on Monday as the U.S. strike dragged on for a fourth day with little sign of progress toward a deal. Some 12,700 workers are striking at the three U.S. plants. The union and companies are at loggerheads over pay and benefits for workers.

Ford of India in hot water for Figo celebrity bondage ads

Apparently sensibilities in India, at least in the case of some Ford marketing partners, are downright lascivious at times. Case in point are a new series of print ads, presumably touting the vast cargo capacity of the Ford Figo hatchback, that involve more than a whiff of T&A, S&M and other sexy abbreviations.
In all seriousness, the advertising campaign is taking some major heat in the Indian press for being outrageously sexist. All three images - which seem to be produced by a graphic artist with some Heavy Metal work in his/her portfolio - show bound and gagged people stuffed into the Figo's boot. With a tagline reads, "Leave Your Worries Behind." one version features a peace-sign throwing Silvio Berlusconi holding hostage three buxom and barely clad women, all wearing ball gags with hands and feet bound. Charming. Another version shows Paris Hilton ­similarly kidnapping a trio of Kardashians, while a third (tame in terms of the clothing at least), has Michael Schumacher toting Sebastian Vettel, Fernando Alonso, and Lewis Hamilton.
Clearly in bad taste, at least, the Indian source also questions the timing of these risqué Ford ads, as the follow by days new anti-rape legislation passed by the Indian Parliament. Ford has responded in a statement, that it and its advertising partner (JWT India) "deeply regret" the ads, and claim that they "never should have happened."

Ford files trademark application for 'Model E'

In early December, Ford filed an application with the US Patent and Trademark Office for the name "Model E." Historically, Ford never produced a Model E, and while automakers are known to file for trademarks they never use, some have wondered if the application might be used for a concept car.
Based on other recent events, though, it could be a legal move. In 2000 Ford sued an online start-up called Model E over the similarity of that name to Ford's industry-shaping Model T, but the judge dismissed the case citing lack of proper grounds. In August 2013, Tesla applied for trademark registration for Model E, and at the time, Ford said it would review the application. Tesla actually made two applications for Model E, one for automobiles and structural parts therefore, the other for "providing maintenance and repair services for automobiles," and there are plenty of theories about what the name could be applied to.
The Published for Opposition date for Tesla's applications is December 31, 2013, after which anyone who thinks they'd be harmed by Tesla being granted the trademark gets 30 days to register their issues. This is just speculation, but Ford's application - which was filed for automobiles only - might be about protecting what it sees as unwelcome encroachment on the name Model T, protection it wasn't able to enforce before when the stakes were only online and much smaller.