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2015 F-150 launch to curb Ford profits?

Ford is making a big bet on aluminum with its new 2015 F-150, and it's possible that the decision will hurt the company financially, at least in the short term. After earning a record $8.6 billion in 2013, the Blue Oval does not expect to set another record in 2014. According to Automotive News, that's "largely attributable to F Series," says Bob Shanks, Ford's Chief Financial Officer.
To retool for the new F-150, Ford will idle its Dearborn Truck Plant in Michigan for 11 weeks and the Ford Kansas City Assembly Plant in Missouri for 2 weeks. "3 of the 13 overall weeks occur during what normally is our summer shutdown timeframe," said Mike Levine, Ford Trucks Communication Manager, in an email to Autoblog. The extra 10 weeks will be preparing for the more aluminum-intensive construction for the trucks and will mean over 2 months of no F-150s being made. For comparison's sake, Chrysler boss Sergio Marchionne just confirmed that the 200 plant in Sterling Heights, MI will be down for 30 days to retool for the new model, but obviously there are many more F-150 production variables than for the midsize sedan.
Levine notes that Ford is already running three shifts at both plants, and says the automaker has plans to ensure that there is adequate supply of the full-size pickups during the retooling process. The company does not want to suffer a shortage of the vehicle that accounted for 31-percent of its 2013 US sales and an even bigger percentage of its profits.

New car market raining on convertibles' parade

Whether fitted with soft or hard folding lids, today's droptops are better than ever for year-round motoring. Advancements in power top mechanisms, sealing, aerodynamics, structural rigidity, rollover safety and creature comforts like heated and cooled seats mean that modern convertibles are more versatile and better to drive than ever before. Yet the segment's sales took a dive during the recession and haven't come back, Automotive News reports.
Part of that is because automakers are looking at today's more sensible buyers and simply not developing as many new models, and that lack of fresh iron is curbing sales. AN cites R.L. Polk data which notes that only about one percent of new vehicles registered in the US last year had tops that folded. Back in 2009, it was 1.4 percent, and it was 2 percent in 2006. All-in, some 151,636 convertibles were registered in 2012. That's more units more than were registered in each of the past three years, but the market has also grown as the economy has picked up speed, and as a percentage of new vehicles purchased, convertible sales are lagging.
Thus far in 2013, the Ford Mustang is America's top-selling convertible, with 6,421 units registered through the end of April, followed by its rival, the Chevrolet Camaro, at 4,751 units. The Volkswagen Beetle isn't far behind, with 4,305, but from that point, it's a steep drop off to the fourth-place Mercedes-Benz SL-Class and its 2,380 sales.

Ford drops Focus RS teaser ahead of Feb 3 reveal

Ford is trying to get us hyped for the unveiling of the latest Focus RS on February 3 with this new video teaser. The clip showcases the hot hatch doing some big slides in the wet and dry during testing in Europe and the US, and it definitely makes us even more curious about what the Blue Oval has in store with the RS. Even in this short teaser, Ford continues to dress the more aggressive nose of the Focus RS in camouflage, like the previous test cars. Unfortunately, what's going on under all of that concealment remains a bit of a mystery. Rumors suggest the RS likely uses a tuned version of the Blue Oval's 2.3-liter turbocharged four-cylinder estimated to make between 325 and 350 horsepower. A speculated torque-vectoring all-wheel-drive system should keep fears of torque steer at bay, and larger brakes on the test mules indicate that bringing it all to a halt shouldn't be a problem, either. We do know that the hotter Focus will be among the "more than 12" vehicles that the new Ford Performance division will develop through 2020, and the RS will come to the US for the first time. However, US-spec RS models will likely be imported from Europe, which will keep numbers here low and will mean prices estimated to be around $30,000 or more. Until the official specs become available, at least enjoy watching this hot hatch's ability to slide.