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Uber releases fleet of self-driving vehicles to select few in Pittsburgh

Starting today, a select group of Uber users in Pittsburgh, PA will have the ability to request a self-driving vehicle. If a self-driving vehicle is in the area, Uber will send it, as well as a safety driver, to drive loyal customers to their destination. The announcement to give customers the opportunity to get a ride in one of Uber's self-driving vehicles comes roughly a year and a half after the company set up its Advanced Technologies Center in the city. On Tuesday, the company offered a few members of the press the opportunity to ride in one of the company's self-driving cars. The fleet, despite Uber's collaboration with Volvo, was comprised of 14 Ford Fusions equipped with a host of self-driving technology, reports TechCrunch. Uber is giving away free rides as a way to obtain real-world testing, which is crucial for self-driving technology. Recently, nuTonomoy beat Uber to the punch by launching the world's first autonomous taxis in Singapore. While the choice to release its self-driving cars in Pittsburgh mainly comes down to the fact that its ATC is located there, the city faces four seasons and its difficult streets that are comprised of bridges, railroad lines, and an irregular grid layout will prove to be a challenge for the autonomous cars. Since the self-driving vehicles are still being tested, the cars will come with two full-time Uber employees. One employee will loosely grasp the car's steering wheel, ready to take over if something goes awry, while the other will monitor the computer's software. As TechCrunch points out, Uber's autonomous vehicles drove in a similar manner to a regular driver. It obeyed traffic laws, mimicked a driver by coming to stops gently and at other times abruptly, as well as driving slightly into another lane to dodge a poorly-parked vehicle, reports TechCrunch. There's no word on whether regular Uber customers will get a ride in one of the company's Fusions or one of the Volvo's that its working on. Automakers and companies alike have been in a race to put autonomous vehicles on the road. Tesla recently updated its Autopilot system, Apple laid off dozens of employees to reboot its self-driving car project, and Google is working giving its autonomous vehicle the ability to detect emergency vehicles. While this is a large step for Uber, vehicles with autonomous capabilities still have a long way to go.

Ford files trademark application for 'Model E'

In early December, Ford filed an application with the US Patent and Trademark Office for the name "Model E." Historically, Ford never produced a Model E, and while automakers are known to file for trademarks they never use, some have wondered if the application might be used for a concept car.
Based on other recent events, though, it could be a legal move. In 2000 Ford sued an online start-up called Model E over the similarity of that name to Ford's industry-shaping Model T, but the judge dismissed the case citing lack of proper grounds. In August 2013, Tesla applied for trademark registration for Model E, and at the time, Ford said it would review the application. Tesla actually made two applications for Model E, one for automobiles and structural parts therefore, the other for "providing maintenance and repair services for automobiles," and there are plenty of theories about what the name could be applied to.
The Published for Opposition date for Tesla's applications is December 31, 2013, after which anyone who thinks they'd be harmed by Tesla being granted the trademark gets 30 days to register their issues. This is just speculation, but Ford's application - which was filed for automobiles only - might be about protecting what it sees as unwelcome encroachment on the name Model T, protection it wasn't able to enforce before when the stakes were only online and much smaller.

Signature Edition Ford Shelby GT500 Super Snake to get limited production run

The upcoming Ford Shelby GT350 Mustang keeps grabbing a horde of headlines thanks in no small part to the pony car's 5.2-liter V8 with a flat-plane crankshaft, magnetic dampers and other go-fast goodies. However, as the new contender enters the ring, Shelby American is saying goodbye to the old GT500 and the company's even more powerful Super Snake version with its new Signature Edition model. Limited to a total of 50 conversions on 2007-2014 coupe or convertible GT500s, the Shelby American Signature Edition packages some of buyers' most common choices into a single vehicle with a few extra touches, as well. The heart of it all is a 3.6-liter Kenne Bell supercharger to replace the V8's standard blower and take power up to a claimed 850 horsepower for the latest models. To keep things running at the proper temp, the mill gets an upgraded radiator, heat exchanger and aluminum cooling tanks, too. The rear brakes are also improved to slow this stallion down. In addition to the boosted power, buyers get some extra style. These special Super Snakes are available in all of the colors available on them from Ford, plus a range of shades for the stripe, and the wide body package can also be added as an additional option. The limited version wears 20-inch forged wheels from Weld that are 9.5-inches wide at the front and 10.5-inches at the rear and feature Signature Edition center caps. Inside, there's a commemorative badge with Shelby's signature on the airbag cover and Signature Edition floor mats. Finally, customers get a day training at the track to learn how to control this beast as part of the package. Orders for the Signature Edition are being accepted through January 31, 2015, and the modded model is priced at $44,995.00, which is in addition to the price of the stock GT500. Read below for Shelby American's full announcement of this limited Mustang. SHELBY AMERICAN'S SIGNATURE EDITION GT500 SUPER SNAKE PACKAGES TO HONOR FINAL 2007-2014 MODEL YEAR CARS NEWS RELEASE FOR IMMEDIATE RELEASE · Shelby American to offer 50 total Signature Edition Ford Shelby GT500 Super Snakes · Special badging and stripe colors offered for every model year for first time in history · Offer expires January 31, 2015 LAS VEGAS – Dec. 20, 2014 –Shelby American, a wholly owned subsidiary of Carroll Shelby International Inc. (CSBI:PK), has unveiled a Signature Edition Super Snake package to honor the end of production for the current generation Ford Shelby GT500.