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Car companies used to cook up sales with recipe books

The evolution of automotive marketing has undergone a number of strange phases. Few, though, match the strangeness of the 1930s to 1950s, when automotive marketers turned to cookbooks as a means of promoting their vehicles. Yes, cookbooks. We can't make this stuff up, folks.
This bizarre trend led to General Motors distributing cookbooks under the guise of its then-subsidiary Frigidaire. Ford, meanwhile, offered a compilation of recipes from Ford Credit Employees (shown above). The cookbook-craze wasn't limited to domestic manufacturers, though. As The Detroit News discovered, both Rolls-Royce and Volkswagen got in on the trend, although not until the 1970s.
The News has the full story on this strange bit of marketing. Head over and take a look.

Ford to update Sync, MyFord Touch software... again

Ford hasn't had the best luck with its MyFord Touch and Sync systems, as the finicky infotainment system has been subject to a critical whooping while customer issues have helped sink Ford's IQS scores. The automaker has made a concerted effort, though, to try and fix MyFord Touch. And while the results have been mixed, The Blue Oval is hoping its latest free update, set to go live next week, will make things better.
According to a report from The Detroit News, the new system promises streamlined voice commands with fewer levels between opening query and actual result. Ford is also addressing where certain options are selected on the touchscreen. Rather than working one of the four quadrants on the homescreen, users will be able to select anywhere within the quadrant to make adjustments.
While it might only be a band-aid for MFT's problems, the fact that Ford is still trying to improve it is a promising sign. It's going to take more than just this update to address the system's ills, though.

Saleen previews new 302 Mustang

The introduction of a new generation of a model like the Ford Mustang may be exciting enough in its own right for enthusiasts, but that's just the tip of the proverbial iceberg, because you know that Ford itself as well as numerous aftermarket tuners will soon follow up with even more desirable versions. And few Mustang tuners carry quite the same clout of Saleen.
Recently reunited after its previous split, Saleen is back on the map and hard at work on new aftermarket modifications for a wide array of muscle cars. We knew it would only be a matter of time before it would release a new 302 Mustang, and now it's sent out the first image to show us what to expect.
Details are scarce, but House that Steve Built says the 2015 Saleen 302 Mustang "is perfectly positioned as the next American exotic." And it should know, considering that it's the same outfit that produced the Saleen S7 that really was a true American exotic. From the teaser image above we can see that Saleen has given its Mustang a new front air dam, a very wide air scoop on the hood and of course Saleen's trademark slat grille.