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A Ferrari SUV? First you'll have to shoot Marchionne

Almost every car company has its own SUV in the range. Porsche added this kind of vehicle almost 15 years ago and it may have saved the company, Bentley decided to join this growing segment launching the Bentayga, and Jaguar is doing the same with the F-Pace. Everyone is trying to get the most from the growing Asian market (China especially) launching models very appreciated over there. But not Ferrari. This is what came out from an earnings call with the Ferrari CEO where analysts asked how he was thinking to reach the goal of selling 7,000 units/year, balancing the slump of 22% of the Chinese market: "I don't think it's going to recover this year," said Marchionne, "but we won't make an SUV. You have to shoot me first." Since the spin off from Fiat Chrysler Automobiles, Ferrari's share price has fallen and this news is not good for investors that expected high profit for 2016. Ferrari has a racing history, and SUVs are not to be part of this history any time soon; the image of the Prancing Horse would come out damaged from this choice and Marchionne seems to know it very well. Related Video: Image Credit: Ferrari Ferrari Crossover SUV Sergio Marchionne open road

Ferrari and Apple deepening ties, FF gains Siri integration and standard iPad Minis

The exciting new LaFerrari wasn't all that Ferrari had to announce today at the Geneva Motor Show. Ferrari chairman Luca Di Montezemolo added that the Italian automaker is looking to expand its relationship with Apple in the realm of in-car entertainment, which follows Apple executive Eddy Cue joining the Ferrari board of directors back in November.
According to Bloomberg, Di Montezemolo stated that the Ferrari FF would now come with iPad Minis as a part of the rear-seat entertainment system and Siri integration will be used with the infotainment system. Beyond the FF, though, it isn't clear what type of partnership will blossom between the two most powerful brands on the planet.

Last Ferrari 275 GTS/4 NART Spider could top $26m at auction

One of the prettiest convertible Ferraris built, the NART Spider is also one of the rarest – only ten cars ever left the factory. This specific car was the last off the line, and has the additional distinction of being the only NART Spider sold new in Europe. It was also the only one painted in the Grigio Scuro shade of medium grey from factory. It has been redone in a tasteful red, which is an interesting change from the usual bright Ferrari color. It is also the third-to-last Ferrari 275 to be built altogether. The NART name stands for North American Racing Team, and the drop-top production run is credited to the U.S. Ferrari distributor Luigi Chinetti, who wanted to boost the 275 model's sales with a limited edition convertible model. Originally, Ferrari planned to build 25 cars, but despite the racing pedigree only ten found owners. The first NART Spider finished second in class at the 1967 12 Hours of Sebring, and the model also has some Steve McQueen cool about it due to a starring role in The Thomas Crown Affair. This car, chassis #11057, was sold new in Madrid to a Spanish Foreign Legion colonel, and spent its first 14 years in Spain. In the early 1980s it was bought by a Swiss collector, who had it restored for the first time, and in the mid-90s it moved to the UK. The current paint scheme dates back to 2001, while the interior's beige leather re-trim is from 2009. Despite a gradual change in appearance, it is a fully numbers-matching car that still retains the 300-horsepower Colombo V12 it received at the Maranello factory. A similar NART Spider was auctioned at RM Auctions' Monterey event in 2013, for a staggering $27.5 million. That specific example, finished in a brighter hue was estimated at 17 million tops, so it will be interesting to see whether this darker car will surpass its estimate at the auction held on May 14th. Related Video: Featured Gallery RM Sotheby's 1968 Ferrari 275 NART Spider View 16 Photos Image Credit: RM Sotheby's Auto News Ferrari Auctions Convertible Classics Steve McQueen RM Sotheby's ferrari 275