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Ferrari reports fewer sales, more profit to prove strategy is working

Ferrari's angle of emphasizing exclusivity by limiting deliveries is appearing to bear fruit. The company posted a 7.1-percent increase in revenues to 1.7 billion Euros ($2.2 billion at today's exchange rates) during the first half of 2013. Net profits, meanwhile, saw a jump of 20 percent to 116.2 million Euros ($153.5 million). The Prancing Horse delivered 3,767 cars, which, while an increase of 2.8 percent, represents a rate of growth that's slower than in the first quarter of 2013.
While Ferrari may be actively trying to slow its sales down to below 7,000 in 2013, it's seen increased numbers in the US, Great Britain and Germany, along with double-digit growth in the Middle East and Japan (39 percent and 28 percent, respectively).
The move to limit sales should have a greater impact on the numbers that come in later this year, which we told you about back in May. Ferrari's controversial move has already seen a drop in sales to China, which saw 50 fewer Prancing Horses than this time last year.

Ferrari 488 Pista Spider drops its top in the sun at Pebble Beach

Ferrari, as Ferrari does, has been moving fast. In the space of just five months, we were introduced to the new Ferrari 488 Pista at the Geneva Motor Show, had the chance to drive a Pista prototype and then a production version of the $345,300 supercar, and finally we were tantalized by the mere-mortals-can't-have it Pista Piloti Ferrari. Now Ferrari has its latest Special Series variant at Pebble Beach, the Ferrari 488 Pista Spider concept. Ferrari says it is the 50th convertible in company history and has the lowest weight-power ratio yet in a droptop at 1.92 kg/cv (or about 4.22 pounds per horsepower). That equation is helped in no small part by 710 horsepower, driving a car with a dry weight of just 3,036 pounds — it's that slight if you've checked all the boxes for lightweighting options, that is. That's about 200 pounds more than the coupe, but Ferrari says this car still does 0-to-62 in 2.85 seconds and has the same 211 mph top speed. Ferrari says it maintained the aerodynamics of the coupe, and the convertible also shares the coupe's lightweighting from gobs of carbon fiber and simplification. The driver's door handle is a mere strap. This species of Spider can be identified by a central stripe down its back, which, Ferrari says in its announcement, "recalls the movement of the airflow and exalts the lines of the car." The blue stripes over a white body also happen to be traditional racing colors of the United States, another nod to the car's debut site and America's love of convertibles. Assisting the car's at-the-limits driving dynamics is a new lateral control system called the Ferrari Dynamic Enhancer. The Spider has 20-inch diamond-finish alloy wheels with berlinetta rims, though you can opt for one-piece carbon-fiber wheels offering a 20 percent weight reduction. No mention of whether the 488 Pista Spider will enter production, but Ferrari notes the popularity of its droptops in the U.S., so we're going to assume it's happening. And if Lamborghini can do a droptop version of its hardcore Huracan Performante, why shouldn't Ferrari with the Pista? Related Video: Featured Gallery Ferrari 488 Pista Spider at Pebble Beach View 16 Photos Related Gallery Ferrari 488 Pista Spider Image Credit: Ferrari Design/Style Ferrari Convertible Performance Supercars Pebble Beach

Ferrari Enzo successor caught testing again

Although we're still not really sure what Ferrari plans to call its long-awaited successor to the Enzo, we're certain that this is going to be one mean car. We've heard that it will be called the F150, F150 Italia and even the F70 over the last year and a half. Regardless of its name, this guppy-faced prototype you see above is Ferrari's answer to the McLaren P1 and Porsche 918 Spyder with a rumored 900-horsepower hybrid powertrain.
Since the last time we saw this car testing, the only difference appears to be that the exhaust outlets now may be closer to production form, with dual pipes on each side sitting up higher in the fascia. Aside from that, these shots are much clearer and at a better angle allowing us to get an idea of what the final product might look like. We do see some of this car's details such as the headlight placement and shape similar to the 458 Italia and the massive brakes with drilled carbon ceramic rotors.
No word as to when we might see the production version of the car, but Ferrari did tease a couple photos of it last month and is much further along than spy shots we saw less than a year ago.