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Ferrari wants more hybrids to lift volume to 10,000 cars a year

Ferrari CEO Sergio Marchionne is looking towards hybridization as the way of bumping the Italian automaker's production figures to 10,000 vehicles per year by 2025, reports Automotive News. To do this, Marchionne plans to hybridize every vehicle with a Ferrari badge starting in 2019. As Automotive News points out, Ferrari is dedicated to delivering roughly 8,000 vehicles this year. The automaker has plans in place to raise that figure to 9,000 cars by 2019. Raising its volume numbers to 10,000 vehicles a year, though, would require Ferrari to meet certain fuel economy and emissions requirements, which it currently does not have to do, reports Automotive News. According to Automotive News, in addition to producing more hybrids, Marchionne is also interested in producing Ferraris that appeal to a larger demographic, helping to increase sales. As Automotive News points out, the recent biturbo V8 GTC4Lusso T is an example of this trend, being both more useable and less expensive than its V12 counterpart. Performance will still be a priority. The CEO believes hybrid powertrains are a way to "yield additional performance," reports Automotive News. This isn't the first time Marchionne has spoken about increasing Ferrari's production as the CEO hinted at upping the automaker's output to 10,000 vehicles annually back in 2014. At that time, Marchionne also revealed that Ferrari would come out with a new car every year between 2014 and 2018. More recently, Ferrari announced plans to increase production to approximately 9,000 cars per year by 2019. Related Video:

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Gary Cooper's 1935 Duesenberg SSJ fetches record price at Pebble Beach

The 1935 Duesenberg SSJ formerly owned by Gary Cooper sold for a jaw-dropping $22 million over the weekend at the Gooding & Co. Pebble Beach auction, setting a record for the most valuable pre-war car ever sold at auction. It also appears to have become the most expensive American collector car ever sold at auction, eclipsing the very first Shelby Cobra ever made, which sold for $13.75 million in 2016. The Duesenberg was also the lone American-made entrant in the list of top 10 sellers, which was crowded with the names Ferrari and Porsche. You have to go all the way down the list to No. 21 to find the next American car: a 1930 Packard 734 Speedster Phaeton, which sold for a mere $1.127 million. All told, Gooding & Co. said it realized more than $116.5 million in auction sales over the weekend, with a whopping 25 cars sold for north of $1 million, an 84 percent sales rate and an average transaction price of $947,174. Clearly this is how the other half 1 percent lives. Gooding & Co. said there were five world-record sales at the auction. Joining the Duesenberg were a 1955 Ferrari 500 Mondial Series II, which sold for $5.005 million; a 1958 Ferrari 250 GT Tour de France Berlinetta, $6.6 million; a 1967 Ferrari 330 GTC Speciale, $3.41 million; and a one-of-two 1966 Ferrari Dino Berlinetta GT, $3.08 million. Oh, and that 1969 Ford Bronco test vehicle we told you about? The one that was rebadged by Holman & Moody as a Bronco Hunter? It sold for $121,000, which was well below the expected range of $180,000 to $220,000. Perhaps it was the presence of all those gorgeous Porsche Spyders and Ferraris that meant collectors weren't interested in boxy, utilitarian off-roaders. View 24 Photos Gooding and Co. had expected the convertible Duesenberg coupe to go for more than $10 million. It was one of only two of its kind built by Duesenberg — the other having gone to Clark Gable — with a specially shortened, 125-inch wheelbase and a supercharged straight-eight with double overhead cams, able to produce around 400 horsepower and a top speed of 140 miles per hour. It features a lightweight open-roadster bobtail body produced by LaGrande out of Connersville, Ind. The car was also owned at one point by race driver Briggs Cunningham.