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Ferrari reports fewer sales, more profit to prove strategy is working

Ferrari's angle of emphasizing exclusivity by limiting deliveries is appearing to bear fruit. The company posted a 7.1-percent increase in revenues to 1.7 billion Euros ($2.2 billion at today's exchange rates) during the first half of 2013. Net profits, meanwhile, saw a jump of 20 percent to 116.2 million Euros ($153.5 million). The Prancing Horse delivered 3,767 cars, which, while an increase of 2.8 percent, represents a rate of growth that's slower than in the first quarter of 2013.
While Ferrari may be actively trying to slow its sales down to below 7,000 in 2013, it's seen increased numbers in the US, Great Britain and Germany, along with double-digit growth in the Middle East and Japan (39 percent and 28 percent, respectively).
The move to limit sales should have a greater impact on the numbers that come in later this year, which we told you about back in May. Ferrari's controversial move has already seen a drop in sales to China, which saw 50 fewer Prancing Horses than this time last year.

Ferrari LaFerrari is beautifully redundant

The successor the Ferrari Enzo has officially bowed. Ferrari pulled the sheets back on the oddly named LaFerrari at the 2013 Geneva Motor Show, calling the machine the "maximum expression" of what defines the automaker. In this case, that includes a 6.3-liter V12 engine with 789 horsepower married to a 160-hp electric motor. The combination is good for a full 949 hp and 663 pound-feet of torque, and Ferrari says the LaFerrari can punch to 62 miles per hour in under three seconds. Keep your foot planted and 124 mph will click by in a scant seven seconds, while top speed sits at a lofty 205 mph.
Engineers turned to a total of four different types of hand-laminatated carbon fiber to create a chassis that's both stiffer and lighter than would have otherwise been possible. With a 41/59 weight distribution, carbon-ceramic brakes and ultra-light calipers, the LaFerrari is unlike anything we've seen from the company to date. The automaker says its creation is the fastest in its long history. You can take a look at the in-depth press release below for more information, and be sure to check out the model's new site here.

Why Italians are no longer buying supercars

Italy is the wound that continues to drain blood from the body financial of Italian supercar and sports car makers. The wound was opened by the country's various financial police who decided to get serious about superyacht-owning and supercar-driving tax cheats a few years ago, by noting their registrations and checking their incomes. When it was found that a rather high percentage of exotic toy owners had claimed a rather low annual income - certain business owners were found to be declaring less income than their employees - the owners began dumping their cars and prospective buyers declined to buy.
Car and Driver has a piece on how the initiative is hitting the home market the hardest. Lamborghini sold 1,302 cars worldwide in 2010, 1,602 cars in 2011 and 2,083 cars in 2012 - an excellent surge in just two years. In Italy, however, it's all about the ebb: in 2010, the year that Italian police began scouring harbors, Lamborghini sold 96 cars in Italy, the next year it sold 72, last year it sold just 60. The declines for Maserati and Ferrari are even more pronounced.
Head over to CD for the full story and the numbers. What might be most incredible isn't the cause and effect, but where the blame is being placed. A year ago the chairman of Italy's Federauto accused the government of "terrorizing potential clients," this year Luca di Montezemolo says what's happening has created "a hostile environment for ­luxury goods." Life at the top, it ain't easy.