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Ferrari will increase production by 30% to 9,000 cars per year

After years of keeping production purposefully limited to guarantee exclusivity under the reins of Luca di Montezemolo, Ferrari is looking to seriously ramp up its numbers in the near future. A filing with the Securities and Exchange Commission indicates the iconic, Italian supercar maker intends to boost volume by 30 percent to reach around 9,000 vehicles annually by 2019, according to CNBC. Because Ferrari is already doing quite well financially, the extra sales would likely offer a serious boost to profits in the early years after its $10-billion initial public offering. Ferrari's filing also mentions growing demand in emerging markets and a larger "spending capacity" among wealthy buyers as reasons for growing the volume, according to CNBC. However, the company's execs intend to watch how the strategy works and ensure that the brand keeps an air of exclusivity. Sergio Marchionne initially promised to keep annual volume around 7,000 supercars last year. However after taking over as the Prancing Horse's chairman, he reportedly started considering pushing the numbers closer to 10,000. With Marchionne potentially becoming Ferrari CEO as well, the company's future is largely in his hands now. Under Marchioness plan, Ferrari plans to launch a new model each year through 2018. The Prancing Horse is reportedly developing a modular, aluminum space frame to underpin most of its future vehicles. The first to get it might be the next-gen California in 2017. Related Video:

F1 cars will have cockpit protection for the 2018 season

Formula 1's sanctioning body, the FIA, reported that the F1 Strategy Group decided chose the 2018 season to be the first to feature new cockpit technology to protect drivers. The decision was made to allow more time to develop the technology, instead of rushing it into use. The halo design being tested by Ferrari is still the most likely solution that uses a solid ring above and around the cockpit with a central pillar ahead of the driver. The F1 Strategy Group did say that they will be open to any other options that may develop in the coming year. Red Bull has also been developing a system that is closer to a wind-screen. The push to develop new safety technology came after Jules Bianchi's fatal crash with a recovery truck at the 2014 Japanese Grand Prix. His car slipped underneath the back of the truck leaving his head vulnerable in the impact. It is possible a device like the Halo could have prevented this, but in its current, it form wouldn't protect a driver from the sort of loose debris that hit Felipe Massa during qualifying for the 2009 Hungarian Grand Prix. Related Video: News Source: FIAImage Credit: FIA Motorsports Ferrari Safety Racing Vehicles F1 halo championship protection cockpit

Touring Superleggera Berlinetta Lusso makes us swoon [w/video]

For the past three years, we've been fortunate enough to have the folks at Carrozzeria Touring Superleggera bring something very special to the Geneva Motor Show: the Alfa Romeo 8C-based Disco Volante. First, it showed up in red (twice), and then last year, arrived in a very stunning shade of green. If we're honest, we were kind of hoping there'd be a further evolution of the Disco on display at this year's show, but then Touring unveiled the beauty you see here. Meet the Ferrari F12-based Berlinetta Lusso. What we really like about the Berlinetta Lusso is how closely it resembles the F12 on which its based, but with some rough edges smoothed out. Despite looking similar, almost the entire body is new, with smoother creases and more retro-inspired design cues. Honestly, to our eyes, it looks better than the Prancing Horse's original. Mechanically, it's pretty much all F12 underneath, right down to the screaming 6.3-liter V12 with 703 horsepower. We certainly don't have any complaints about that. Get a load of this beauty in the images above, and video below.