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I sold my Viper, but the memories I'll keep

The following is written by auto industry veteran Tow Kowaleski. The words are his own, but the memories now belong to everyone thanks to his willingness to share. If you're an industry veteran with a story to share, contact us at tipsATautoblogDOTcom.
It became the flame that started the fire of belief in the next life of Chrysler.
I just sold a car. Nothing new. Millions do it every day. But my car was a 1995 Dodge Viper, so maybe it was a bit more unique since just 12,000 were built. And like others selling a car that's been a part of the family for close to 20 years, this was a confluence of emotions for me. I was sad to see it go, but happy to have the cash and one less big, shiny, under-utilized object in my life.

Ron Burgundy returns for four more Dodge Durango ads

Dodge has released several more of its Anchorman 2-themed commercials, starring Will Ferrell as inept newsreader Ron Burgundy. The four spots, one of which is a sequel to a previous commercial, follow roughly the same pattern as previous ads, with Ferrell's Burgundy misunderstanding or generally making a fool of himself. For some of the ads, though, Burgundy is selling more than just Durangos - the red-suited host of San Diego's most watched news broadcast shilling the entire Dodge lineup.
We've included all four ads down below, and you can also hope over to our original posts to see some of the older commercials. Oh, and if you're getting tired of these - we aren't, aside from the Do-dge spot - just remember that Ferrell reportedly filmed around 70 ads for Dodge.

Dodge Viper GTS-R goes back to old-school livery

The Dodge Viper may have been around now for over 20 years, but as far as racing achievements go, 2000 was its finest season. That's when it won the Rolex 24 at Daytona, the GTS class trophy at the 24 Hours of Le Mans and its second consecutive title in the American Le Mans Series.
Since then, SRT Motorsports hasn't quite had the same success, withdrawing from Le Mans this year and shedding the Dodge name and its emblematic red and white livery for the SRT badge and a silver snakeskin theme. But now that the Viper is back under the Dodge banner, so too is the racing team returning to its classic livery.
Starting from the six-hour race at Watkins Glen next week, both the No. 91 and No. 93 Viper GTS-Rs will wear the red base color with twin white racing stripes that its more accomplished forebears wore on circuits around the world. And with it, maybe the Viper will return once again to the winner's circle at home and abroad.