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1968 Dodge D200 'Lowliner' adds low-down diesel torque to a lowrider

When Mopar does a custom classic car, it's always spectacular, whether it's a Dodge muscle car like the 1,000-horsepower Super Charger or the monster Jeep Five-Quarter off-road pickup. For SEMA this year, Mopar skipped another Dodge sports coupe in favor of a 1968 Dodge D200 pickup truck done up as a lowrider, but with a twist. Or more accurately, with lots of twist. Under the gorgeous candy red metallic body is a 5.9-liter 24-valve Cummins turbodiesel straight-six. It makes an estimated 325 horsepower and 610 pound-feet of torque, and it's paired with a six-speed manual transmission. Representatives from Chrysler estimated the weight of the engine and transmission alone at 1,100 pounds. The diesel engine's power goes to the rear wheels, which are 22 inches in diameter and 11 inches wide with fat 325-mm tires. The front wheels are a tad narrower at 9.5 inches. 1968 Dodge D200 View 7 Photos As cool as the powertrain is, the exterior and the interior of the truck can't be ignored. This generation of Dodge pickup is already intriguing with its distinct character line with a little kink at the end and ribbed and louvered hood. These unique styling cues are accented now that Dodge removed various other details from the body such as the door handles, metallic trim and such. The bumpers were also reshaped to better fit the contours of the body, and the front wheels were pushed forward to reduce the long overhang of the stock truck. The bumpers, grille, and "smoothie" style alloy wheels were also painted in a solid cream color rather than chrome, which both accents the deep red body and gives the truck a more workmanlike feel, as low-trim cars typically had painted trim instead of chrome or stainless steel. The red paint also features subtle Cummins logos on the fenders and Dodge block lettering on the tailgate. The interior continues the simple and classy theme. The original bench seat remains, but with saddle brown leather upholstery. Leather trim has been added throughout, and exposed metal parts have been painted in the same color as the exterior. Simple gray cloth floor mats cover the bottom of the cab, and the instrument panel uses new Mopar gauges in a machine-turned metal housing. The original steering wheel remains, but a custom shifter with red Cummins shift knob sticks through the floor.

Chrysler earns $1.7B in 2012, revises product plans for US

Hot on the heels of Ford's earnings announcement for the year that was, Chrysler today reported a 2012 net income of $1.7 billion, up substantially from the comparatively minuscule $183 million profit earned in 2011 when it repaid its US government loans.
Chrysler's good year ended with an excellent fourth quarter that saw net income rise 68 percent from $225 million in 2011 to $378 million. Where are all those extra earnings coming from? Market share, which Chrysler saw increase to 11.4% last year on sales of 1.65 million vehicles. In fact, the Auburn Hills, MI-based automaker out-paced the industry's market growth of 13 percent last year with sales up 21 percent for the year.
The company also revealed an updated product plan for its Chrysler Group and Fiat brands that looks all the way out to 2016. It's an updated version of the plan introduced in 2009 shortly after Fiat took control of the American automaker, and includes such new additions as an Alfa Romeo model, likely the 4C, to be introduced in the US this year, as well five more Alfa models by 2016. Likewise, Fiat will be growing by an additional seven models in the coming few years.

Dodge pulls New Girl and The Office stars for new Dart spots

Dodge is hoping that a heavy dash of humor helps it move some more units of the Dart with a hilarious ad campaign called Don't Touch My Dart. The spots star actors Craig Robinson, best known for his role as Darryl on The Office, and Jake Johnson from New Girl as neighbors and friends playing a game of one-upmanship over Robinson's new car. Johnson is envious of the ride and just wants to touch it.
The ads are pretty funny if you're a fan of somewhat absurdist humor, and Robinson has just the right amount of over-the-top seriousness to really make the commercials work. They have kind of a Roadrunner and Wile E. Coyote vibe with Johnson constantly in inept pursuit of what he wants, but he clearly isn't getting it.
The first four spots in the campaign are already online, but according to Dodge this is just the beginning. The company says that it's planning about 24 different versions of these ads in various lengths to play on TV and online. You can check out the ads titled First Scratch, Birdhouse Police Garage Door and Voice Touching below, along with the brand's release about the new ads. There's also a pretty good gag on its YouTube page with Robinson protecting his Dart.