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2020 Chrysler Pacifica pricing set: Here's how Voyager and Pacifica lineups compare

Fiat-Chrysler shooed the irritant Dodge Grand Caravan out of the product mix for cannibalizing Pacifica sales, then created the Voyager to lure minivan buyers who need an inexpensive minivan fix across the lot. The 2020 Voyager L and LX, which replace the entry-level Pacifica L and Pacifica LX, costs $250 less than the respective 2019 Pacifica models. Chrysler's held the line on the starter Pacifica pricing while revamping the trim arrangement. For 2020, the Pacifica Touring becomes the base retail Pacifica model, and the Touring Plus goes away. Cars Direct has found that the 2020 minivan in base Touring trim will cost $34,990 after a $1,495 destination fee. That's the same price as the 2019 Touring Plus. Let's explain the trims before we get to the rest of the pricing, because it's a little funky. In 2019, the trim steps went Pacifica L, LX, fleet-only Touring, Touring Plus, Touring L, Touring L Plus, and Limited. Those first three iterations have become Voyagers L, LX, and LXi — the fleet-only 2019 Pacifica Touring has been replaced by the fleet-only 2020 Voyager LXi. So we'll recap the entire price lineup to make it clearer: Voyager L, $28,480 ($250 less than the 2019 Pacifica L) Voyager LX, $31,290 ($250 less than the 2019 Pacifica LX) Voyager LXi (fleet), $34,490 ($500 less than the now-retired, fleet-only 2019 Pacifica Touring) Pacifica Touring, $34,990 (Same price as the now-retired 2019 Pacifica Plus) Pacifica Touring L, $38,240 ($50 less than in 2019) Pacifica Touring L 35th Anniversary, $40,230 ($75 less than in 2019) Pacifica Touring L Plus, $41,040 ($100 less than in 2019) Pacifica Touring L Plus 35th Anniversary, $42,335 ($225 less than in 2019) Pacifica Limited, $45,940 ($250 less than in 2019) Pacifica Limited 35th Anniversary, $46,735 ($150 less than in 2019) Now that Fiat-Chrysler's rationalized the offerings, the absence of advanced technology features on the Voyager trims won't surprise anyone. Voyager infotainment begins and ends with the seven-inch Uconnect touchscreen; the larger 8.4-inch screen is forbidden. The Voyager LXi becomes the fleet model, sparing the Pacifica nameplate that ignominy. Driver assistance tech in Voyagers will be limited to the cost-extra rear park assist, blind-spot monitoring, and rear cross traffic detection. Adaptive cruise control and autonomous braking aren't offered. If you want those, you have to shift up to the Pacifica Touring, which can add them with the $995 Advanced Safetytec Group.

Chrysler and Fiat offering $1,000 rebates to VW owners as Marchionne gets tough

The throw-down between Fiat CEO Sergio Marchionne and Volkswagen has heated up in earnest. According to Bloomberg, Fiat and Chrysler are now offering current Volkswagen owners in the US $1,000 rebates to trade in their ride. It's the latest in a series of shots Marchionne has taken at his German rival. As you may recall, the Fiat executive entered into a spat with Volkwagen board chairman Ferdinand Piëch and CEO Martin Winterkorn in October after the duo called for Marchionne's resignation from presidency of the European Automotive Manufacturers Association (AECA). At the time, the Volkswagen executives were quoted as saying Fiat would not survive the European economic downturn.
In response, Marchionne called the German executives "reprehensible," and accused Volkswagen of using a pricing strategy that has created created a "bloodbath" in the EU. Volkswagen has taken to steep discounting to carve out ever-larger slices of market share in Europe, but the company has a much smaller foothold in the US. Marchionne may be trying to hit Volkswagen where the manufacturer is weakest with the new Fiat new incentive program.
Late last week, the Fiat executive was voted to a second term as ACEA president.

Samsung might buy Magneti Marelli, FCA's parts supplier

Automotive manufacturing is quickly changing as companies like Google and Apple move into the sector with new products and services. It should be no surprise that other tech companies are making moves to grab a piece of the pie. According to Bloomberg, Korean tech conglomerate Samsung is in talks to purchase major automotive parts supplier Magneti Marelli from Fiat Chrysler Automobiles. Bloomberg reports that the deal could be worth more than $3 billion. It seems that Samsung is interested in Magneti Marelli's lighting, in-car entertainment, and telematics businesses, but a full purchase of the company isn't off the table. The move would be Samsung's largest-ever purchase outside of South Korea. FCA has already started to branch out and partner with tech firms. The automaker is working with Google to build an autonomous version of the new Pacifica minivan. They hope to have the first batch on the road by the end of the year. Magneti Marelli currently supplies everything from lighting and instrument clusters for passenger vehicles to high-end electronic components for Formula One and MotoGP teams. The company, founded in Italy in 1919, employs around 38,000 workers. Although it's currently owned by FCA, in the past Magneti Marelli has worked with companies like Ford and Microsoft. The purchase could help further diversify Samsung and reduce its dependence on consumer electronics like phones and televisions. Samsung is the world's largest supplier of memory chips and TVs, but the company has taken a hit lately as sales of its smartphones have faltered. In order to keep up with rivals like Apple, the company will need to venture into new markets. Perhaps Samsung's phone expertise would translate to improved vehicle infotainment systems. FCA, on the other hand, is on an aggressive five-year plan aimed at doubling net income. CEO Sergio Marchionne is attempting to eliminate the company's debt, and selling off a major subsidiary could greatly help. A recent attempt at a merger with General Motors failed and further hurt the company's finances. FCA's stock price rose in response to the rumors of the Magneti Marelli sale. Both Samsung and FCA have declined to comment on the move. Related Video: News Source: Bloomberg Technology Rumormill Chrysler Fiat Technology FCA Samsung magnetti marelli