2004 Chrysler Pt Cruiser Base on 2040-cars

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I sold my Viper, but the memories I'll keep

The following is written by auto industry veteran Tow Kowaleski. The words are his own, but the memories now belong to everyone thanks to his willingness to share. If you're an industry veteran with a story to share, contact us at tipsATautoblogDOTcom.
It became the flame that started the fire of belief in the next life of Chrysler.
I just sold a car. Nothing new. Millions do it every day. But my car was a 1995 Dodge Viper, so maybe it was a bit more unique since just 12,000 were built. And like others selling a car that's been a part of the family for close to 20 years, this was a confluence of emotions for me. I was sad to see it go, but happy to have the cash and one less big, shiny, under-utilized object in my life.

Marchionne recruiting activist investors to prompt GM merger

Sergio Marchionne may have been rebuffed in his previous advances at General Motors, but he's not about to give up that easily. According to The Wall Street Journal, the Fiat Chrysler chief is now turning to activist investors to help coax GM into joining forces. Marchionne has been a staunch and ceaseless advocate of the need for consolidation, arguing that the industry needs to amalgamate into larger groups that will share resources and reduce overhead. Under his leadership, the Fiat group consolidated its own operations, and officially merged with Chrysler last year. But he's also been pursuing additional mergers with the likes of Volkswagen, Peugeot, Ford, and Opel (to name just a few). Now he's pursuing a merger with GM, which has not shown much enthusiasm towards the idea. For one thing, GM is a much larger company, and probably doesn't need FCA as much as FCA needs it. For another, it has a troubled past with Marchionne, who in 2005 dissolved an agreed merger (of sorts) with GM, yet still managed to get the General to pay Fiat some $2 billion in the process. However, Marchionne is evidently hoping that the intervention of activist investors could compel GM CEO Mary Barra and company to proceed with a merger anyway. For precedent, he's looking at the recent negotiation between GM and some of its stakeholders that prompted the company to buy back $5 billion of its own shares, demonstrating Barra's willingness to deal with investors. The more compelling precedent, however, may have been set in 2006, when activist investor Kirk Kerkorian locked arms with Carlos Ghosn to get GM to consider joining the alliance between Renault and Nissan. GM ultimately declined, and Ghosn turned instead of Daimler (which of course has its own history of having merged with Chrysler). Only time will tell if this initiative will prove more successful, but one thing's for sure, and that's that Marchionne isn't about to relent in his pursuit of a major merger partner.

Junkyard Gem: 1993 Plymouth Sundance Duster

When Chrysler introduced the Plymouth Duster for the 1970 model year, it was a sporty-looking fastback coupe version of the Valiant, itself a twin to the Dodge Dart. The Duster looked cool, didn't cost much, and could be very quick with the right powertrain choices; it stayed in production until the Valiant got the axe in 1976. A few years later, the Duster name went onto a coupe version of the Plymouth Volare, and then the middle 1980s saw the Turismo Duster and its legendary "Cocaine Factory" television commercial. The very last use of the Plymouth Duster name took place during the 1992 through 1994 model years, when the name was applied to a factory-hot-rod version of the Sundance. That's what we've got for today's Junkyard Gem: a purple '93 found in a Denver self-service yard. Because this was the early 1990s, the Sundance Duster got a full complement of dramatic-looking decals in bright colors. Just as was the case with its Valiant, Volare, and Turismo predecessors, the underlying model name itself was downplayed on the car's badging. In fact, the only place I could find the word Sundance was on the dash and in the owner's manual. While technically hatchbacks, the Sundance and its Dodge-badged twin (the Shadow) had a three-box shape that hid frumpy hatchback lines. Sort of a trunk, sort of a hatch, like the hatchback-coupe Chevy Novas of the late 1970s. That made this car a hot hatch, and one that could keep up with the likes of the Volkswagen GTI and Geo Storm GSi. The 3.0-liter Mitsubishi 6G72 V6 engine made 141 horsepower, making this 2,727-pound member of the K-Car family very quick for its cheap sticker price of $10,498 (about $19,360 today). This one even has the five-speed manual transmission, for lots of tire-squealing, torque-steering fun. I've seen a few of these cars on race tracks, and they have no problem reeling in a same-era GTI on a road course. Of course, the 6G72 likes to blow up in spectacular fashion when abused, but you could— and should— say the same about 16-valve Volkswagen engines. The Sundance/Shadow got the axe after 1994, when the Neon appeared as a more modern replacement; that meant the end of Lee Iacocca's Chrysler-rescuing K family in North America. This car started out in Denver and will be crushed in Denver. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.