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Chrysler 200 configurator already online

A preliminary configurator for the 2015 Chrysler 200 is already up and greeting Internet visitors. The totally re-envisioned sedan that we got to know in our Deep Dive starts with an LX base trim for $22,695, which comes out to an MSRP of $21,700 plus $995 for destination. That number will get you entry to a party that comes with keyless entry, ambient LED lighting inside, a five-inch Uconnect touschcreen system with Bluetooth, a six-speaker stereo, eight-way power driver's seat, safety features like brake assist and an electronic parking brake and eighteen-inch wheels on all-season tires.
The features list isn't yet broken down by model, but including destination, the other three trims retail for $24,250 for the Limited, $25,990 for the S and $26,990 for the C. All-wheel drive adds $4,200 on the S and the C.
You can build an LX pretty quickly because there aren't many options. There are two interior choices, black or black/linen, five exterior color options, and just two choices after that: you can opt for the $495 five-inch Uconnect system that adds features like voice command and a rearview mirror with a microphone, and an engine block heater for $95.

Bob Dylan to star in Chrysler Super Bowl spot [w/videos]

Billboard reports that Bob Dylan will be working with Chrysler again, this time starring in a Super Bowl ad expected to showcase the company's new 200 sedan. The rock icon first tied up with the Chrysler Group late last year when a commercial for the new 2014 Jeep Cherokee used Dylan's unreleased cover of Blind Willie Johnson's "Motherless Children" for its soundtrack.
The last big-game commercial for the 200 used Eminem in 2011 to introduce us to the outgoing 200 and the tagline-turned-mini-movement, "Imported from Detroit." Since then, Clint Eastwood, Berry Gordy, Jr., and America's farmers have taken turns impressing us with Chrysler Group's wares. It isn't yet known what song will be used for the spot. Speaking of the coming ad, company CEO Sergio Marchionne said, "Someone made the comment to me that I had the right commercial in 2011 and the wrong car. I think we now have hopefully the right commercial and the right car."
It's not Dylan's first outing with a carmaker, having starred in a spot to promote the Cadillac Escalade in 2007. Nor will it be the only Dylan music we get during the Super Bowl, the singer having licensed a track that's used in a one-minute commercial for Chobani Greek yogurt.

How a Chrysler New Yorker rally car turned father and son into best friends

Cars have a weird way of bringing fathers and sons together. You might not want to talk to your dad (or son) about politics, but if you can get him into a conversation about 1950s automotive design, then you can chat for hours. The latest video from Petrolicious looks at how Jonathan Auerbach and his dad bonded through racing in long-distance rallies in an absolutely brutish 1951 Chrysler New Yorker.
The Auerbachs have over 10,000 miles in competition on this behemoth of a Chrysler. It packs a 354-cubic-inch (5.8-liter) hemi V8 with Weber carbs under the hood, and driving it looks more akin to piloting a ship than any kind of on-road vehicle. The New Yorker can take a pounding and just keep going, too. Jonathan says that they hit two deer during one event, and the only damage to the car was some missing trim up front.
The next goal is to prep the car for the arduous Peking to Paris Rally. The big Chrysler should be quite the sight when it rolls across the finish line in France. Scroll down to hear this poignant story about a father and son becoming best friends while racing an American classic. You might want to have a tissue handy, if you're close to your dad, though.