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2014 Chevy Cruze Diesel arrives with 42 mpg for $25,695*

The last time General Motors had a diesel passenger car in the US, it was the 1.8-liter 1986 Chevette. At the 2013 Chicago Auto Show today, GM is unveiling the much-anticipated 2014 Chevrolet Cruze Diesel. The compact bows with a 2.0-liter turbo-diesel four-cylinder engine that boasts 148 horsepower and 258 pound-feet of torque, with full twist coming on at just 2,000 rpm. What's more, the common-rail, direct-injection diesel features an overboost function that allows the engine to deliver up to 280 lb-ft of torque for 10 seconds at a time. Even with 10 more horsepower and 110 more pound-feet of torque than the available turbocharged 1.4-liter four-cylinder in the Cruze, the 2.0-liter diesel engine can return up to 42 mpg (highway) bolted to its six-speed automatic transmission.
If you're counting, that figure meets the less powerful Cruze Eco with a six-speed manual transmission. More importantly, the auto transmission Cruze Diesel matches its main competition, the Volkswagen Jetta TDI, in highway fuel economy. The Cruze 2.0 TD (as it will be badged) can also handle up to 20 percent biodiesel (B20), whereas the Jetta is rated only for B5. General Motors has not released city fuel economy for its newest diesel, but we do know how much it will cost you to jump behind the driver's seat.
GM will kindly ask for $25,695, plus an $810 destination fee. That marks a $2,115 premium over a loaded Cruze LTZ Auto and $2,640 more than the Jetta TDI, though the MSRP will net you a leather interior, 17-inch alloy wheels and an Aero Performance Package, as well as a two-year maintenance plan and five-year, 100,000-mile powertrain warranty. Compared to the gas-powered Cruze, you also lose a couple cubic feet of rear cargo space thanks to a 17-liter diesel emission fluid tank. That urea fluid, which helps put the clean in clean diesel, will need to be refilled at least every 10,000 miles.

Costco Auto Program adds the Chevy Silverado and GMC Sierra through July

Costco members lean to the Bowtie when it comes to pickups. The big box store wrote that the Chevrolet Silverado "is currently the most requested Chevrolet and pickup truck through Costco Auto Program and has been for the past 11 years. In the 14 years Costco has partnered with Chevrolet for member-only incentives, the Silverado (when included), has been the top selling vehicle every time." Members can rejoice, because just for the months of June and July, the Costco Auto Program has added the Silverado and the GMC Sierra to its Costco Auto Savings Event. Until July 31, 2024, card-carrying shoppers can get an additional $1,000 discount on top of any manufacturer incentives they qualify for when leasing or purchasing new examples of either. The Auto Savings event includes other vehicles as well, the $1,000 incentive applicable to certain other models from Chevy and GMC, as as well Volvo and Cadillac. Tire kickers considering the Polestar 2 can get $2,000 off.  You can check out our write-up on the Costco Auto Program for all the details and the frequently asked questions. The summary is that the store works with "selected" dealers to refer customers to, about 3,000 storefronts across most automotive brands. The program comes with no-haggle pricing for any straight-up purchase. Costco offers customers a research tool to check out vehicles by type and compare specs and features. After a customer zeroes in on a car, it's time to visit the dealership for a chat with an "Authorized Dealer Contact" to examine the vehicle and go over the fine print. Haggling would only arise if the customer has a trade-in; that valuation is between the customer and the dealer. The customer can check out the Costco Member-Only Price Sheet, which "displays your prearranged pricing. The savings can be displayed in one of two ways: One version lists pricing for all models available at the participating dealership; the other will show a VIN-specific price based on the vehicle you select, including any applicable manufacturer incentives or rebates." And for those looking on the battery-powered shelves, the program offers the same $1,000 off the Chevy Blazer EV and Equinox EV.

GM's Super Bowl ad puts Will Ferrell and EVs in Netflix shows

GM is kicking off the automotive Super Bowl commercial season with EVs and Will Ferrell. The ad highlights GM's new relationship with Netflix in which the automaker's many upcoming electric cars and trucks will appear. More specifically, the ad has Will Ferrell appearing in settings from major Netflix TV movies and shows such as "Army of the Dead" and "Squid Game," talking about how there's no reason not to have EVs there. And then he also appears with EVs in shows where they don't make sense, such as "Bridgerton" and "Stranger Things," but only to reassure people that Netflix won't be shoving new cars where they don't fit in. The GM lineup on display is pretty varied, with the GMC Sierra EV, Hummer EV, Chevy Blazer EV, and Cadillac Lyriq all making appearances. Most interesting is the Chevy Silverado EV Trail Boss in the "Stranger Things" part. Chevy hasn't said much about it beyond a teaser and saying it'll be a late addition to the line. It looks pretty much like the truck in the teaser with the black plastic front fascia and fender flares. But it gets different wheels, Trail Boss badges on the rear pillars, and a gloss black roof like the RST trim. Related video: 2024 Chevy Silverado EV | 2022 Chicago Auto Show