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LG Chem ready to double workforce at plant that makes Volt batteries

With a history that involves paying people not to work, the fact that LG Chem is going to hire more people for its electric-vehicle battery plant in Holland, Michigan is good news on a couple fronts for the Korean company. The South Korea-based LG Chem is holding a job fair at the factory about 30 miles west of Grand Rapids. The company wants to double its workforce this year to "several hundred people." LG Chem, whose factory notably makes the cells for General Motors' Chevrolet Volt extended-range electric vehicle battery, is looking for everything from technical operators to maintenance workers to production supervisors. The company held a previous job fair last September that resulted in about 40 people being hired. The prior year, though, LG Chem gained a measure of infamy after the US Department of Energy (DOE) discovered that workers were, for a time, getting paid to do absolutely nothing because low demand for battery packs made it cheaper for the factory to remain idle. With LG Chem also making electric-vehicle battery components for Ford, Renault, Hyundai, and Volvo, though, those lazy days appear to be long gone. Take a look at LG Chem's press release below. Show full PR text LG Chem Michigan Inc. 2nd Job Fair Will Help To Double Its Holland Workforce HOLLAND, Mich., May 13, 2015 /PRNewswire/ -- LG Chem Michigan Inc. (LGCMI) is conducting a 2nd job fair on Thursday, May 14 as part of the company's efforts to double the size of its production workforce in 2015. LGCMI is an air-conditioned, clean room production environment with strong opportunity for career growth. Over 250 people attended the first job fair and the company is looking for more people to help it grow with increased production volume and new models. The company is adding production equipment and new processes and expects to employ several hundred people by the end of the year. Globally, LG Chem has numerous automakers as clients for EV batteries including GM, Ford, Renault, Hyundai/Kia, Volvo, Audi and Daimler etc. The company's push to build its workforce continues on Thursday, May 14 with an all-day job fair at the company's facilities, located at 1 LG Way in Holland. The event will take place from 9:00 a.m. until 6:00 p.m. and is open to everyone seeking employment opportunities with the company. Prospective candidates should plan to meet with members of LGCMI's staff to learn more about opportunities available at this market-leading, advanced-technology manufacturing company.

First 2016 Chevy Volt commercial rocks us to sleep

The 2016 Chevrolet Volt, with its thorough restyling and increased all-electric range, is an exciting evolution of Chevy's groundbreaking plug-in hybrid, so it's only fitting that the commercial campaign to sell it to the masses also be engaging and vibrant. Well, the first ad has just been officially released and it rocks... us to sleep. Now, we get that General Motors didn't want to repeat past Volt-commercial mistakes. No one wants to see dogs licking feet or dumb (and weirdly horny) aliens again. Nor would it be smart to slam all-electric vehicles, since it now sells the Spark EV and has just revealed its 200-mile Bolt concept. So, what does that leave? How about a mostly computer-generated spot that relies on cliche images and an upbeat synthetic soundtrack to communicate that the Volt is now as boring as other four-door appliances? An intro, featuring a lightly-bearded gentleman peering at his tablet through designer glasses launches us into the action as the Volt makes its way across a city bridge, then a curvaceous country road. Chevrolet doesn't include voiceover to inform you that the new Volt has a 50-mile battery-only range. There's no mention of its gas mileage once its electric charge is depleted – items that just might be of importance to hybrid buyers. The ad also makes no attempt at establishing an emotional connection, either through drama or comedy. There are, however, lots of fast cuts of the new, normalized interior, including a two-second detail shot featuring the windshield wiper switch. We imagine that this is only the first in a series of spots that will tell the Volt story and motivate potential buyers to run down to their local dealer, hopefully the next spots will be more interesting and informative. View 16 Photos

Weekly Recap: Ford guns for 2016 Le Mans glory with new GT

On the eve of the 24 Hours of Le Mans, Ford confirmed it will return to the French endurance race in 2016 and campaign the new GT racecar 50 years after three GT40s swept the podium at the Circuit de la Sarthe. The factory will back a two-team, four-car effort that will compete in the World Endurance Championship and the Tudor United SportsCar Championship running cars operated by Chip Ganassi Racing with Felix Sabates. The GT racecar will make its track debut in January at the Rolex 24 at Daytona, and the driver lineup will be announced later. "But rest assured, there's quite a line forming out the door," Ganassi said at the announcement. The GT is the modern successor to the iconic GT40, which won Le Mans four straight years from 1966-1969. The racecar is a rolling testbed of Ford's latest technologies, including a powerful twin-turbo EcoBoost V6. The car also makes extensive use of carbon-fiber pieces and advanced aerodynamics. Ford tapped Multimatic Motorsports of Canada and Roush Yates Engines to aid in the development of the GT racer. The road-going version, which was revealed in January at the Detroit Auto Show, is also set to launch next year. It caps Ford's growing performance lineup, and the company has ambitious plans to launch more than 12 new sporty models by 2020, including hot metal like the Focus RS, F-150 Raptor, and Shelby GT350R. The GT embodies Ford's best tech, but news of its return to Le Mans immediately conjured images of the company's fierce rivalry in the 1960s with Ferrari and intense competition with Porsche. "When the GT40 competed at Le Mans in the 1960s, Henry Ford II sought to prove Ford could beat endurance racing's most legendary manufacturers," Ford executive chairman Bill Ford said in a statement. "We are still extremely proud of having won this iconic race four times in a row, and that same spirit that drove the innovation behind the first Ford GT still drives us today." Ford is going back to Le Mans. Somewhere, Hank the Deuce must be smiling. OTHER NEWS & NOTES 2016 BMW 7 Series arrives in the fall BMW revealed the sixth generation of its flagship 7 Series this week, which will start at $81,300 when it launches in the United States this fall. BMW is billing it as the roomiest 7 Series ever, and it measures 206.6 inches in length.