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1970 Chevy Camaro gets 650-hp crate engine for SEMA

The latest edition of the Chevrolet Performance catalog arrives at the 2015 SEMA Show, and to demonstrate the insane creations that are possible with it, the company has a seriously powerful machine in tow. This custom 1970 Camaro RS boasts the new LT4 crate engine that makes a staggering 650 horsepower and 650 pound-feet of torque. The offering gives hot rod builders the ability to put the Corvette Z06's 6.2-liter supercharged V8 into any project where they can make the mill fit. This Hyper Blue Metallic Camaro should offer neck-snapping performance with its massively powerful engine and a T-56 Super Magnum six-speed manual gearbox. Chevy's show car is about more than just packing copious horsepower into a classic shape, though. The builders also overhaul the suspension with coilovers at the front and rear, in addition to a four-link setup at the back. Behind the 19-inch aluminum wheels, the coupe has Z06-based brakes at both ends. For better visibility, it wears LED headlights and taillights. Plus, the interior gets custom gauges and a six-point roll cage. With pieces like titanium intake valves and forged aluminum pistons, the LT4 crate engine comes ready to offer serious performance, but Chevy also gives builders a few options to fit their application. The mill is available with either wet- or dry-sump lubrication. Depending on the version, there are kits to fit front-end accessories, air conditioning, and power steering, as well. The new Chevy Performance catalog features other high-performance components like Z06-based parts for the standard Stingray and an array of performance upgrades for the 2016 Camaro, including suspension lowering kits, brake upgrades, and more. We look forward to seeing this vast collection of goodies at SEMA this year. Related Video: Classic 1970 Camaro Shows Supercharged LT4 Heart Contemporized muscle car highlights new Corvette Z06-based crate engine LAS VEGAS – Chevrolet Performance is showing off the new LT4 crate engine in the most attractive way possible – under the hood of a classic 1970 Camaro RS. The concept vehicle was introduced today at the SEMA Show, in Las Vegas. As the supercharged 6.2L heart of the Corvette Z06, the LT4 is rated at 650 horsepower and 650 lb-ft of torque, making it the most powerful production-vehicle engine ever from General Motors. The new crate engine – offered in dry-sump and wet-sump versions – allows builders to use the high-tech performance engine in their hot rod projects.

GM marks 500 million vehicles

General Motors is marking a major global milestone, as 500 million vehicles have rolled off its assembly lines since the company's founding in 1908. To mark the occasion, the automaker is continuing to invest in production and offering a one-time discount to some customers. GM North America boss Alan Batey used the festivities to announce the Fairfax Assembly factory in Kansas as one of the sites earmarked for the company's $5.4 billion in upcoming investments. The plant will get $174 million of that money for new equipment and technology to build the 2016 Chevrolet Malibu. Among the upgrades will be a shake-and-rattle booth that will simulate road conditions to find squeaks. To commemorate both the production milestone and the Fairfax plant, Batey and company CEO Mary Barra also gave away a 2016 Malibu to a wounded Iraqi war veteran, and the two execs announced that in the third week in May all GM employees can share a one-time customer appreciation discount with friends to help get them into the automaker's products. Barra also gave a speech to the workers there about some of the other milestone's in the company's history, which you can read below. Innovation on the Line: GM Manufacturing Milestones Many of General Motors' most important innovations have occurred behind the scenes, in its manufacturing facilities. Concepts such as changeover, flexible assembly, automation, computer simulation, machine vision and robotics were developed at GM. Over the decades these innovations have helped enable improvements in vehicle quality, efficiency and competitiveness. 1901: Ransom Olds' famous Curved Dash Oldsmobile, designed with simplicity, reliability and value in mind, was the first American car built in a factory designed specifically for automobiles and in standardized volume production. GM acquired Oldsmobile in 1908. 1908: Cadillac wins the Dewar Trophy, Europe's most prestigious award for precision and excellence in manufacturing, by demonstrating the auto industry's highest standards for precision and interchangeability of parts by disassembling three Cadillacs and mixing the parts randomly before reassembling and driving them before a contingent of judges. 1922: GM hires William Knudsen to lead Chevrolet's turnaround. Knudsen implements flexible mass production, which helps Chevrolet incorporate annual styling changes and take market share from Ford.

How Chevy used popular Instagram user to promote 2016 Volt

A picture is worth a thousand words. When it comes to Chevrolet and its Volt extended-range plug-in, the automaker is hoping pictures can be turned into a few more buyers. The company extended a little love to one popular social-media practitioner to see if the trick works. Former biochemical engineer Kevin Lu started his Instagram account a couple of years ago during a road trip, and the quality of his shots has attracted about 181,000 followers. With that popularity in mind, Chevy brought Lu up to Detroit to check out the unveiling of the next-generation Volt at the Detroit Auto Show last month. Lu also got to see the Detroit-Hamtramck Assembly factory where the Volt is built, Automotive News reports. As for the next-gen Volt, Chevy says a more efficient powertrain and lighter battery help give the car an all-electric range of up to 50 miles and a total driving distance of more than 400 miles. Chevy also touts the model's streamlined grille and (tight) seating for three in the rear. General Motors hopes a combination of those improvements and exposure from sources such as Lu and his Instagram account (and some sleepy ads, apparently) revitalize sales of the model. Last year, Volt sales fell 19 percent to 18,805 units. Related Videos: News Source: Automotive News-sub.req. via GM AuthorityImage Credit: Kevin Lu/Instagram Green Detroit Auto Show Chevrolet Detroit extended-range plug-in instagram