2007 Chevrolet Corvette Convertible 3lt Convertible 2d on 2040-cars

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800k car names trademarked globally, suddenly alphanumerics seem reasonable

What's in a name? This cliched phrase probably gets tossed out at every marketing meeting that happens when a new car gets its nomenclature. We know the answer, though: everything. The name of a car has all the potential to make or break it with fickle customers that are more conscious than ever about what their purchases say about them.
That's giving headaches to marketing folks across the automotive industry. "It's tough. In 1985 there were about 75,000 names trademarked in the automotive space. Today there are 800,000," Chevrolet's head of marketing, Russ Clark, told Automotive News. Infiniti's president, Johan de Nysschen, echoed Clark's sentiment, saying, "The truth of the matter is, across the world, there is hardly a name or a letter that hasn't already been claimed by one car manufacturer or another. You can go through the alphabet - A, B, C and so forth - and you will quickly see that almost all available letters are taken."
What has that left automakers to do? Get creative. In the case of Infiniti, it made the controversial move to bring all of its cars' names into a new scheme, classifying them as Q#0 for cars and QX#0 for SUVs and crossovers. So the Infiniti G, which was available as the G25 and G37, is now the Q50. The FX37 and FX50 are now the QX70.

CNG Chevy Impala launch delay grows to a year

The 2015 Chevrolet Impala Bi-Fuel was announced in Washington D.C. in late 2013 by Dan Akerson and was supposed to be on sale by the summer of 2014. Capable of running on gasoline and compressed natural gas, the sedan was said to offer a novel solution at a time when gas prices were high. The vehicles still haven't arrived at dealers, though, and according to Automotive News, a quality issue has set back the launch even a few months more. Using a modified 3.6-liter V6 with hardened valves and valve seats, the Bi-Fuel Impala has separate tanks for gasoline and CNG that it can switch between on the fly. When running on the cheaper natural gas, the sedan was estimated to get 19 miles per gallon in the city and offer 150 miles of range, and the total driving distance was predicted at around 500 miles. The base price was set at $38,210, after the $825 destination charge. The only other major tradeoff was a smaller trunk to accommodate the extra fuel. However, the first shipments of the bi-fuel models now aren't expected until mid-July – about a year later than the scheduled launch. A memo to dealers obtained by Automotive News said the sedan "has been delayed by a second quality hold" to look at the CNG system. The exact details surrounding this problem haven't been released. "We have identified a solution to the delay and are working hard to implement it within the next few months," General Motors spokesperson Chad Lyons said to Automotive News. Around 200 Bi-Fuel Impalas have been made, but none are yet in the hands of customers. Dealers should be able to order 2016 model year examples starting in the third quarter of this year.

2016 Chevrolet Camaro powers up, slims down

Don't be fooled by its familiar appearance, the 2016 Chevrolet Camaro is vastly different than its iconic predecessors. It has a new chassis, a fresh engine lineup, and is loaded with clever technologies that promise to invigorate and improve the sixth generation of Chevy's legendary sports car. It was revealed Saturday before a crowd of enthusiastic Camaro revelers on Belle Isle in Detroit. Redesigning the sports coupe was a heady task, especially as its archrivals, the Ford Mustang and Dodge Challenger, drive better and are more powerful than ever. But the new Camaro is aiming to be the best combination of handling and raw performance, with quick acceleration and competitive fuel economy. "Redesigning the Camaro is thrilling and challenging all at once, but the secret is to offer something more," Mark Reuss, General Motors executive vice president of product development, said in a statement. It all began with a weight-loss plan. The new Camaro shed more than 200 pounds compared with the outgoing car, with 133 pounds coming from a lighter body-in-white. Then engineers culled weight nearly everywhere, using aluminum for the instrumental panel frame and some suspension components to trim as much fat as possible. The slimmer body rests on new bones. The Camaro's rear-wheel-drive platform is lighter and stiffer in a bid to improve handling. It's a modified version of the underpinnings used by the Cadillac ATS, though about 70 percent of the architecture is unique to the Camaro. Chevy said structural rigidity is improved by 28 percent. As you'll see, healthy doses of Cadillac and Corvette technologies have been used to bolster the Camaro's drive character and performance. The new car is also expected to handle better thanks to a slightly smaller footprint. It is about two inches shorter in length, with most of that due to the more compact wheelbase. It's also an inch shorter in height and an inch slimmer in width. So yes, the Camaro will be leaner, but it will still be plenty mean. The Camaro SS tops the range (for now) with the Corvette's 6.2-liter V8 pushing put 455 horsepower and 455 pound-feet of torque. Known as the LT1, is has a cast aluminum block and cast aluminum cylinder heads, and it's fortified with direct injection, variable valve timing, and cylinder deactivation. About 20 percent of the engine's parts are said to be unique to the Camaro, including the exhaust manifolds.