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Bring back the Bronco! Trademarks we hope are actually (someday) future car names

Trademark filings are the tea leaves of the auto industry. Read them carefully – and interpret them correctly – and you might be previewing an automaker's future product plans. Yes, they're routinely filed to maintain the rights to an iconic name. And sometimes they're only for toys and clothing. But not always. Sometimes, the truth is right in front of us. The trademark is required because a company actually wants to use the name on a new car. With that in mind, here's a list of intriguing trademark filings we want to see go from paperwork to production reality. Trademark: Bronco Company: Ford Previous Use: The Bronco was a long-running SUV that lived from 1966-1996. It's one of America's original SUVs and was responsible for the increased popularity of the segment. Still, it's best known as O.J. Simpson's would-be getaway car. We think: The Bronco was an icon. Everyone seems to want a Wrangler-fighter – Ford used to have a good one. Enough time has passed that the O.J. police chase isn't the immediate image conjured by the Bronco anymore. Even if we're doing a wish list in no particular order, the Bronco still finds its way to the top. For now (unfortunately), it's just federal paperwork. Rumors on this one can get especially heated. The official word from a Ford spokesman is: "Companies renew trademark filings to maintain ownership and control of the mark, even if it is not currently used. Ford values the iconic Bronco name and history." Trademarks: Aviator, AV8R Company: Ford Previous Use: The Aviator was one of the shortest-run Lincolns ever, lasting for the 2003-2005 model years. It never found the sales success of the Ford Explorer, with which it shared a platform. We Think: The Aviator name no longer fits with Lincoln's naming nomenclature. Too bad, it's better than any other name Lincoln currently uses, save for its former big brother, the Navigator. Perhaps we're barking up the wrong tree, though. Ford has made several customized, aviation themed-Mustangs in the past, including one called the Mustang AV8R in 2008, which had cues from the US Air Force's F-22 Raptor fighter jet. It sold for $500,000 at auction, and the glass roof – which is reminiscent of a fighter jet cockpit – helped Ford popularize the feature. Trademark: EcoBeast Company: Ford Previous Use: None by major carmakers.

Kurt Busch suspended indefinitely after losing appeal

NASCAR has officially suspended Kurt Busch indefinitely after he was found in violation of two specific clauses in the stock racing rulebook, specifically "Actions detrimental to stock car racing" and a "Behavioral Penalty." Earlier in the week, the State of Delaware issued an Order of Protection from Abuse against him after a case detailing alleged domestic violence committed by Busch against his girlfriend, Patricia Driscoll, reached its conclusion. Busch and his legal team have exhausted all of their appeals options, meaning the indefinite suspension is official and final. Busch will not take part in the Daytona 500, which kicks off the 2015 NASCAR season today. Regan Smith will drive the No. 41 Stewart-Haas Chevrolet today at Daytona. It's not yet clear if Busch will face criminal charges over the domestic abuse incident. A Commissioner for Kent County in Delaware found that a "preponderance of evidence" led him to conclude that Busch did indeed commit "an act of domestic violence" against Driscoll, but that is a separate matter from the police investigation into the incident that is now in the hands of the office of the attorney general. NASCAR INDEFINITELY SUSPENDS DRIVER KURT BUSCH Daytona Beach, Fla. (Feb. 20, 2015) -- NASCAR has indefinitely suspended driver Kurt Busch for actions detrimental to stock car racing following the release today of a supplemental disposition setting forth the findings and conclusions that formed the basis for the Family Court of the State of Delaware's decision on Monday to issue an Order of Protection from Abuse against him. Busch, driver of the No. 41 car, was found to be in violation of: • Section 12.1.a: Actions detrimental to stock car racing • Section 12.8: Behavioral Penalty "Given the serious nature of the findings and conclusions made by the Commissioner of the Family Court of the State of Delaware, NASCAR has indefinitely suspended driver Kurt Busch, effective immediately. He will not be allowed to race nor participate in any NASCAR activities until further notice. "Kurt Busch and his Stewart-Haas Racing team are fully aware of our position and why this decision was made. We will continue to respect the process and timetable of the authorities involved." News Source: NASCAR via Nascar.comImage Credit: Maddie Meyer/Getty Celebrities Government/Legal Motorsports Chevrolet Racing Vehicles stock car racing stewart-haas racing domestic violence patricia driscoll

Very first Chevy Camaro found and restored

Restoring an important classic car can lead people down rabbit hole upon rabbit hole of discovered history in a process that's essentially automotive genealogy. Take the recent rejuvenation of the very first Chevrolet Camaro as an example. The owners started with a strong hunch that the vehicle might be something special and spent years researching to figure it all out before the mechanical work even began. Fisher Body kicked off work on the first Camaro on May 17, 1966, and it was delivered to General Motors just a few days later for final assembly. While the model has earned a place as an American performance icon since then, the original was built more to develop the production process and boasted just a 230-cubic-inch (3.8-liter) inline six and 3-speed transmission. After spending its first few months appearing in promotions, a Chevy dealer in Oklahoma got the gold car in December of '66. It was touted on the sales floor there for years, and the first private owner didn't come until 1969. This short documentary goes into astonishingly comprehensive detail about every bit of the first Camaro's history. If you just want to hear the story of the latest owners and their work to get the vehicle restored since 2010, skip about 11 minutes into the video. Or, of course, you could just enjoy the whole thing. News Source: PilotCarRegistry via YouTube, Camaro NewsTip: Chris P. Chevrolet Automotive History Auto Repair Maintenance Coupe Classics Videos history