1965 Chevrolet C-10 Custom Cab Short Bed on 2040-cars

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Chevy Silverado gets star-studded treatment at SEMA

Chevrolet has quite a presence ready for the 2015 SEMA Show, including custom takes on the Camaro and Spark. As one of the company's most popular models, the Silverado isn't left out of the fun, either, thanks to a trio of concepts to highlight what's possible for the aftermarket event. Camouflage is supposed to blend in, but the naval-inspired, Razzle Dazzle design on the Silverado Special Ops Concept should make the truck pop under the lights at the Las Vegas Convention Center. Based on a Silverado 1500 Z71, the pickup is conceived as a "rescue vehicle special-operations forces." To get behind enemy lines, it packs extra LED lighting, wheel flares for off-road tires, and a GearOn utility rack in the bed. Plus to help get away, Chevy Performance fits an air intake, exhaust kit, and concept six-piston brakes. The Silverado Realtree Bone Collector Concept (above) also wears camo for SEMA, but it's for enjoying the outdoors rather than getting out of battle. Camouflage company Realtree and The Bone Collector host Michael Waddell help with the design for this custom truck that features 22-inch black wheels, a front push bar, LED light bar, and assist steps all from Chevy Accessories. With leather upholstery, Apple CarPlay, and Android Auto inside, the drive to and from the woods should be comfortable, as well. The Silverado 3500HD Kid Rock Concept rounds out this trio and features patriotic styling from the eponymous rock star. "I wanted the design for the truck to be bold, but with features and elements that wouldn't be out of reach for working-class guys," he said about the design, and Kid Rock even visited the factory in Flint, MI, to meet members from UAW Local 598 for some inspiration. The result features a custom chrome grille with a Born Free logo and chrome exhaust stacks. For added excitement, two Gibbs Sports Quadskis are hooked up on the trailer behind it. Related Video: Chevrolet Introduces Silverado Special Ops Concept Military-inspired truck reinforces capability with go-anywhere style LAS VEGAS – Chevrolet's 2016 Silverado Special Ops concept imagines a unique rescue vehicle for special-operations forces. It is based on the Silverado 1500 Z71, which features a new front-end design and new technologies built into its strong, high-strength steel body structure and fully boxed frame, and draws its design inspiration from naval design aesthetics.

Bob Lutz builds the case for a mid-engined Corvette

Rumors of a mid-engine Corvette are like automotive industry folklore at this point. Every once in a while, news pops up that it might be happening or is under development, but nothing actually ever comes to fruition as something people can actually buy. The latest spy shots strongly suggest a mid-engine 'Vette is in the cards, yet again, possibly for 2018. Now, an op ed by former General Motors executive (and definite performance car fan) Bob Lutz in Road & Track gives the inside scoop on the history of one of these proposals and lays out how to make it happen today. According to Lutz, the company's engineers believed the C6 ZR1 was at the limit for front-engine, rear-wheel drive performance in that package, and the only solution was to move the powerplant behind the driver. Lutz even got then CEO Rick Wagoner on board. The scheme made it at least as far as clay models for mid-engine versions of the 'Vette and Cadillac XLR. Eventually, a lack of money got in the way, though, bringing the project to an end. Lutz puts a lot of faith in GM's current leaders, especially Mary Barra and Mark Reuss. He thinks the chances of a mid-engine 'Vette happening this time are better than 50 percent. The model, rumored to be named Zora, could offer over 700 horsepower in an ultra lightweight body and be priced at about $120,000 to "suck the doors off everybody." Head over to Road & Track to get some insights from this highly respected and entertaining auto industry veteran. Related Video:

Lutz dishes dirt on GM in latest Autoline Detroit

Bob Lutz sits down for Autoline Detroit - Click above to watch video after the jump
Autoline Detroit recently played host to Bob Lutz, and, as is always the case, the former General Motors vice chairman dished out some great commentary. Lutz was promoting his new book Car Guys vs. Bean Counters: The Battle for the Soul of American Business, and talk quickly turned to his role as it related to product development and high-level decision making at GM. While on the topic of brand management, Lutz revealed a few rather interesting tidbits about his former employer:
All Chevrolet vehicles were required to have five-spoke aluminum wheels and a chrome band up front, as part of the Bowtie brand's overall image.