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2021 Cadillac Escalade price increases take starting price to $77,490

Update: This story has been updated with official pricing from Cadillac that includes the destination charge and pricing for the long wheelbase ESV model. The modified story continues below. As the 2021 Cadillac Escalade prepares behind-the-scenes for duty in front of real-life red carpets, more information on the brand new fifth-generation SUV bubbles to the surface. GM Authority got its hands on some MSRP figures the other day, but we have the official pricing from Cadillac now. GM kept pricing of the other full-sized SUV family — the Tahoe, Suburban, and Yukon — unchanged or close to the outgoing models. Escalade intenders will be happy to know the same goes here, the 2021 example priced at $77,490 after a $1,295 destination charge is added in, only $1,000 more that the soon-to-be retired 2020 Escalade for a fancier cabin and lots of new tech inside and out. Cadillac reworked the trim walk for 2021 to its Y-trim configuration, splitting into Luxury and Sport models above the base trim. There were four options in 2020, not including all-wheel-drive versions: Base, Luxury, Premium Luxury, and Platinum. There are five for the new year: Luxury, Premium Luxury, Sport, Premium Luxury Platinum, and Sport Platinum. The switcheroo makes it hard to compare all but the bottom and top trims, but the price walk for rear-wheel-drive versions goes: Luxury: $77,490 Premium Luxury: $84,290 Sport: $86,890 Premium Luxury Platinum: $101,290 Sport Luxury Platinum: $101,290  Add $3,000 to any of those trim prices, and you'll have the corresponding long wheelbase ESV price. Four wheel drive is a similar $3,000 charge on any trim. That means the base price on the top trim Escalade ESV with four-wheel drive is $107,290. The 2021 Platinum models are $7,700 more than the 2020 Escalade Platinum. The standard engine is the 6.2-liter V8, shifting through a 10-speed transmission. And the 3.0-liter Duramax diesel is a no-cost option, so take your pick. Customers could end up waiting for the Escalade as well, depending on when every kind of manufacturing can restart in earnest to serve the Arlington, Texas, plant all the parts it needs to build the new SUV. Related Video:      

Cadillac to move select offices from Detroit to Manhattan?

Under Johan de Nysschen, Infiniti moved its headquarters from Yokohama, Japan, to Hong Kong. Now at Cadillac, it appears the company's new president could be planning a relocation of at least some of the brand's operations from Detroit to Manhattan, according to a new report from Reuters.
In the case of Infiniti, de Nysschen pushed for the move because moving away from the brand's Nissan overlords would allow it a bit more freedom. It's evidently a similar case for Cadillac, with Reuters speculating that such a move would help distance the brand from the corporate culture in Detroit. A Big Apple move could also attract new talent that may have considered a job with the brand but were put off by the idea of living in Detroit.
It's important to note that if such a move takes place, it likely won't affect the folks actually responsible for developing the brand's vehicles. Instead, administrative functions, including marketing, could be the focus of the relocation.

It's going to cost $12 billion to fix Cadillac

The Cadillac CT6's development predates Johan de Nysschen taking over at Cadillac, but the forthcoming flagship is the luxury brand's first major new product launch since the beginning of his tenure. The vehicle's debut also marks the beginning of a comprehensive $12 billion renewal plan bringing eight new vehicles in the next five years. Now, the former Audi and Infiniti exec is talking about joining Caddy and the company's future. "Cadillac will be a powerhouse global luxury brand that will command the respect of its peers," de Nysschen said about the forecast state of the company in 2020 to Bloomberg. He disclosed that three of those new vehicles under the five-year plan would be crossovers and reiterated that plug-in hybrids are on the way that would take advantage of the Chevrolet Volt's tech advances. De Nysschen also reminisced about joining Cadillac last year. He told Bloomberg that leaving Infiniti wasn't an easy decision, and there were apparently long conversations on the phone with General Motors President Dan Ammann discussing strategy for the luxury brand. De Nysschen was apparently clear that a greater investment and more autonomy from the corporate mother ship were vital. These days, the revitalization of Cadillac is just getting rolling. The company has a swanky New York office with a dedicated team to focus on the future. According to de Nysschen, the brand will grow its staff to around 150 people by the end of the year, compared to over 40 now. The marketing plan is to position the American luxury brand as a more distinctive product versus more common German rivals. It's going to be very interesting to see if this new Caddy can dare greatly enough to accomplish these lofty goals.