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Cadillac to vie for Secret Service armored car contract, new Beast?

President Obama has used the same armored limo since his inauguration in 2008. Known by many as The Beast, the Presidential Limo was provided by Cadillac and earned its nickname in large part because of its massive size, which isn't surprising considering that its Caddy-shaped bodywork is said to sit atop a heavy-duty truck chassis.
It seems the Secret Service may be in the market for a Beast replacement, having issued a request for proposals for a new armored limo. According to Motor Trend, Obama's backup limo is a leftover from the Bush Administration, so it will be interesting to see if this new machine will serve as a replacement for The Beast or for its backup. The contract is to be awarded by September 29, 2013.
The boys from MT contacted Cadillac, Lincoln and Chrysler, and Chrysler is the only one that would confirm that it is not pursuing the contract. Cadillac may have the inside track, as it has provided Presidential limos since 1993, but Lincoln also has a long and storied history of chauffeuring the President.

General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")

Cadillac LTS flagship to bow at NY Auto Show

There is widespread agreement across the industry that Cadillac needs a proper, rear-drive flagship sedan that completes legitimately with the Mercedes-Benz S-Class, Audi A8 and BMW 7 Series.
Fortunately, the same view is held within the company, and just such a car - possibly dubbed LTS - is under development. According to a high-level source at Cadillac, the new four-door, which is said to incorporate design cues from the marque's celebrated Elmiraj coupe concept, will debut at the New York Auto Show next April.
If the car needs a cheerleader, surely incoming president Johan de Nysschen is just such a person. De Nysschen doesn't arrive at Cadillac until late in the month, but certainly he will want a proper flagship to do battle with his old foes at Mercedes-Benz and BMW and old friends at Audi and Infiniti.