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Cadillac V-Series Academy comes to Las Vegas [w/video]

General Motors has added another high-speed education course to the curriculum at the Spring Mountain Motorsports Ranch outside of Las Vegas, Nevada. The desert track already hosts the Ron Fellows Performance Driving School with Chevrolet Corvettes, including the ZR1, and they've just added the Cadillac V-Series Academy.
Open now, the one- and two-day performance driving school teaches "the finer points of high performance driving" using the 556-horspower instructional aids known as the CTS-V sedan, coupe and wagon. This is different than than using the CTS-V at the Monticello Motor Club on the east coast - that's part of a sponsorship deal that Cadillac has with the track. The driving course at the Motorsports Ranch is its own program that was developed by Fellows, and we have no reason to think the Cadillac edition won't be just as thorough and enjoyable as the one with Corvettes.
Unlike the 'Vette edition, however, it doesn't appear that you get an invitation to the program if you buy a CTS-V model. Classes are capped at 12 participants and run $1,295 for a single day, $2,295 for two days. There are a video and a press release below with more info.

2018 Cadillac XTS does its best CT6 impression

Although the Cadillac sedan lineup almost exclusively consists of rear-drive sedans, one last bastion of the old front-drive Caddy exists in the XTS. And it looks like the old-school XTS isn't going anywhere, since it just got a refresh that makes it look more like the CT6 and the CTS. This of course is a bit ironic considering the fact that the CT6 will look different in the near future. Until then, though, this update does make the XTS look more up-to-date. The main part of the headlights end higher up on the front fascia, while a strip of LED accent lights waterfall down the front bumper. The grille has slightly more sculpted slats, and the front badge has been scaled down a bit. There are no longer creases that unify the main grille and the lower one in the bumper, which help the car appear lower and wider than the outgoing model. At the back, the license plate position has been moved down to the bumper, and the trunk lid has more lines and creases. The taillights now have horizontal elements that extend toward the middle of the car. The exhaust finishers and the reverse light also look larger and more prominent now. The refreshed XTS also brings a couple of new trim options. There are new wheel designs both in 19- and 20-inch sizes. Inside, XTS buyers will be able to choose from three new color and upholstery combinations. Two of them, however, are exclusive to the Platinum trim level and come with semi-aniline leather seats. There's not really anything new mechanically with the 2018 XTS. The only major change seems to be a new tire design that is quieter and provides a smoother ride. Otherwise, the XTS will remain available with either the standard 3.6-liter V6 making 304 horsepower, or the optional 410-horsepower twin-turbocharged 3.6-liter V6 in the V-Sport model. The standard engine comes with either front-wheel drive or all-wheel drive, and the V-Sport is only available with all-wheel drive. Pricing has yet to be released for the 2018 model year. Related Video: Featured Gallery 2018 Cadillac XTS Image Credit: Cadillac Cadillac Luxury Sedan cadillac xts

General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")