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It's going to cost $12 billion to fix Cadillac

The Cadillac CT6's development predates Johan de Nysschen taking over at Cadillac, but the forthcoming flagship is the luxury brand's first major new product launch since the beginning of his tenure. The vehicle's debut also marks the beginning of a comprehensive $12 billion renewal plan bringing eight new vehicles in the next five years. Now, the former Audi and Infiniti exec is talking about joining Caddy and the company's future. "Cadillac will be a powerhouse global luxury brand that will command the respect of its peers," de Nysschen said about the forecast state of the company in 2020 to Bloomberg. He disclosed that three of those new vehicles under the five-year plan would be crossovers and reiterated that plug-in hybrids are on the way that would take advantage of the Chevrolet Volt's tech advances. De Nysschen also reminisced about joining Cadillac last year. He told Bloomberg that leaving Infiniti wasn't an easy decision, and there were apparently long conversations on the phone with General Motors President Dan Ammann discussing strategy for the luxury brand. De Nysschen was apparently clear that a greater investment and more autonomy from the corporate mother ship were vital. These days, the revitalization of Cadillac is just getting rolling. The company has a swanky New York office with a dedicated team to focus on the future. According to de Nysschen, the brand will grow its staff to around 150 people by the end of the year, compared to over 40 now. The marketing plan is to position the American luxury brand as a more distinctive product versus more common German rivals. It's going to be very interesting to see if this new Caddy can dare greatly enough to accomplish these lofty goals.

Cadillac XT5 confirmed for 2016 as next-gen SRX

Cadillac's entire lineup of 2016 models gets a major infotainment upgrade this summer with improvements to CUE and integration with Apple CarPlay and Android Auto. There's one major exception for now, though. The SRX retains the old system until its all-new generation, called the XT5, debuts early in the 2016 calendar year. "When we transition into all new product lines, we will evolve the naming convention to suit the new classification we have announced. So SRX becomes XT5 next year," company spokesman David Caldwell said in an email to Autoblog. Earlier spy shots and rumors suggest the XT5 might be offered with a turbocharged four-cylinder and naturally aspirated six-cylinder engines, plus a nine-speed automatic transmission. For the rest of Cadillac's models, CarPlay arrives with the launch of the 2016 vehicles, and Android Auto joins later. Using either of them requires a connection via USB, and they add a new projection icon on the CUE screen. Once activated, both systems integrate with driver's phone and incorporate features like navigation, music, and contacts. They can also accept voice commands. Even for those that don't want to hook up a smartphone, CUE should work better thanks to a more powerful processor. Start-up times for the infotainment system are expected to be faster, and Cadillac claims that it's also more responsive for voice recognition, navigation searches, and media. The navigation interface is simplified, as well. The Escalade, CTS, and XTS can now be ordered with a 360-degree camera system to display on the screen. Cadillac Enhances Phone Integration for 2016 Models with Apple CarPlay, CUE Upgrades APPLE CARPLAY AVAILABLE AT LAUNCH; ANDROID AUTO COMING LATER IN MODEL YEAR 2015-06-09 NEW YORK – Cadillac's 2016 model year products will feature enhanced connectivity and control, including the addition of Apple CarPlay and Android Auto, the predominant new systems for in-car phone integration. These additions are part of a broader enhancement of CUE, Cadillac's user experience, with new features and a faster, streamlined operation. Apple CarPlay will debut in 2016 Cadillac models featuring CUE's 8-in multi-touch screen except the SRX Crossover, a model that will move to an all-new generation in early 2016. Android Auto is expected to be phased into 2016 production at a later date. The 2016 model year will begin this summer.

Cadillac prices new XT5 from $39,990

Keen to put your deposit down for a new Cadillac XT5, but waiting to find out how much you'll need to set aside? Well the wait is over, friend, as Cadillac has announced pricing for the new crossover. US pricing starts at $38,995, which works out to $39,990 once you factor in the standard $995 destination charge. That's only $1,390 more than the now wreathless brand charged for the outgoing SRX, which the new XT5 replaces and which carried a starting price of $38,600 (delivered). It also undercuts the competition from most other luxury automakers. The BMW X3 ($40,495), Audi Q5 ($40,900), Lexus RX 350 ($42,850), and Infiniti QX70 ($45,850) each start at a higher base price than the Caddy. However the Mercedes GLE stats marginally lower at $39,875, and the Lincoln MKX goes for significantly less at $37,935 – all prices including destination charges. Of course, that starting price is just for the base model with front-wheel drive. All-wheel drive is optional on Luxury and Premium models, but comes standard on the top-spec Platinum. Step that far up the ladder, though, and you'll be looking at $63,495 (delivered). Related Video: New 2017 Cadillac XT5 Crossover Arrives in April 2017 XT5 CROSSOVER PRICED FROM $38,995 IN THE U.S. 2016-02-10 The first-ever Cadillac XT5 will arrive in U.S. dealerships in early-April, continuing the brand's product-driven growth. XT5 enters the strongest category in the luxury automotive space, the midsize luxury crossover segment, where Cadillac set sales records in 2015. "The arrival of this sophisticated new crossover positions Cadillac well, as XT5 enters the most popular segment in the global luxury market," said Cadillac President Johan de Nysschen. "It's pivotal to our ongoing growth, which is why we've developed XT5 from the inside out to provide customers more space, more technology, more luxury and more efficiency." The XT5 is the first in a series of upcoming luxury crossovers carrying the "XT" designation, a key aspect of the brand's product-driven global growth plan. The new luxury crossover joins Cadillac's lineup immediately following the new range-topping CT6 Sedan, as the brand enters a new phase of product growth. The XT5 is the next chapter in elevating the Cadillac brand: it is bold, distinctive and sophisticated with enhanced driving dynamics. This new crossover perfectly reflects Cadillac's positioning in the luxury automotive marketplace, de Nysschen said.