1975 Cadillac Deville Base Coupe 2-door 8.2l on 2040-cars

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It's going to cost $12 billion to fix Cadillac

The Cadillac CT6's development predates Johan de Nysschen taking over at Cadillac, but the forthcoming flagship is the luxury brand's first major new product launch since the beginning of his tenure. The vehicle's debut also marks the beginning of a comprehensive $12 billion renewal plan bringing eight new vehicles in the next five years. Now, the former Audi and Infiniti exec is talking about joining Caddy and the company's future. "Cadillac will be a powerhouse global luxury brand that will command the respect of its peers," de Nysschen said about the forecast state of the company in 2020 to Bloomberg. He disclosed that three of those new vehicles under the five-year plan would be crossovers and reiterated that plug-in hybrids are on the way that would take advantage of the Chevrolet Volt's tech advances. De Nysschen also reminisced about joining Cadillac last year. He told Bloomberg that leaving Infiniti wasn't an easy decision, and there were apparently long conversations on the phone with General Motors President Dan Ammann discussing strategy for the luxury brand. De Nysschen was apparently clear that a greater investment and more autonomy from the corporate mother ship were vital. These days, the revitalization of Cadillac is just getting rolling. The company has a swanky New York office with a dedicated team to focus on the future. According to de Nysschen, the brand will grow its staff to around 150 people by the end of the year, compared to over 40 now. The marketing plan is to position the American luxury brand as a more distinctive product versus more common German rivals. It's going to be very interesting to see if this new Caddy can dare greatly enough to accomplish these lofty goals.

Cadillac XT4 crossover reveals its lighting

The upcoming Cadillac XT4 compact crossover has once again been spotted, this time with less camouflage and an update to its lighting. Specifically, the little crossover is sporting production lighting front and rear, and it's sure to make the luxury SUV one of the boldest-looking Cadillacs. Part of the reason for this comes from the taillights. As we suspected from the last set of spy shots, the XT4 will have highly distinctive lights that run the full height of the C-pillar. Though it's a similar design to that of the Escalade, it's made more interesting by the significant forward rake of the rear pillar. Not only that, but that pillar is quite thick, too. The look is actually reminiscent of the old CTS wagon. Moving around the side, the reduced camouflage reveals that the doors and quarter panels are fairly conservative and lacking in many creases or bulges. We can make out the edges of what will likely be black plastic fender flares and rocker panel cladding. Finally reaching the front, we see that the headlights are similar to those of many current Cadillacs, including the recently refreshed XTS sedan. The main part of the lamp starts high up and is slightly horizontal like the Escala concept, but they extend over the fenders and a strip of LEDs descends down the front. A previous report noted the XT4 will be built in Kansas on the Chevy Malibu platform. That means it will be a front-drive-based vehicle likely offering both front- and all-wheel-drive. Under the hood will probably be at least one turbocharged four-cylinder engine, with a second, more powerful upgrade option a possibility. We expect to see the fully revealed model to show up by the end of 2018. Related Video: Featured Gallery Cadillac XT4 spy shots View 15 Photos Image Credit: Brian Williams Spy Photos Cadillac Crossover SUV Luxury cadillac xt4 cadillac xt3

Cadillac sales chief fired over policy violation

Amidst a good year for Cadillac, which is experiencing higher sales gains than any other US brand this year, the US sales chief has been fired over a policy violation, Automotive News reports.
The sales chief, Chase Hawkins, "has left effective immediately," GM spokesman David Caldwell told Automotive News. Caldwell went on to say that Hawkins' replacement would be chosen soon.
Hawkins became the US sales chief in June 2012, and before that was the regional sales director for Cadillac in the Northeast US, overseeing 168 dealerships.