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Super Bowl LVII car commercial roundup: Watch them all here

Fewer automakers than usual spent money advertising during Super Bowl LVII. In total, there were only five traditional ad spots from three big OEMs. A number of car-adjacent ads aired during the Big Game, too, and we’ll bring you those ads in this roundup alongside the more obvious ones. WeÂ’ve compiled all of the automotive-related commercials for you here in this post so you donÂ’t have to go searching for them elsewhere. Read on below to see what aired as the Kansas City Chiefs defeated the Philadelphia Eagles. Ram's Super Bowl spot offers a cure for 'Premature Electrification' This commercial revealed the new electric Ram Rev pickup, and itÂ’s themed like a prescription ad for an antidote to "Premature Electrification.” A concerned narrator in the Ram spot asks if you're afraid that going electric too soon will mean "you might not be able to last as long as you like," and there's a guy on a pier who's going to need some new equipment if he wants to catch fish. We're also told there are "options being designed to extend range in satisfying ways," so if this truck isn't right for you, you have choices. All the commercial's missing is a silly medical marketing name and six seconds of speed-reading gibberish about side effects like intestinal bleeding and death. Which are two more good things. Jeep 4xe Super Bowl commercial highlights modern version of 'Electric Boogie' JeepÂ’s “Electric Boogie” commercial follows the Wrangler 4xe and Grand Cherokee 4xe in a variety of simulated off-road situations. Though fun, the soundtrack is the real star of the show. The songÂ’s original artist, Marcia Griffiths, was joined by Grammy winner Shaggy, Jamila Falak, Amber Lee, and Moyann on the track. The modernized re-recording celebrates 40 years since GriffithsÂ’ original track, and Jeep says the track is available for streaming now. Kia returns to the Super Bowl with the tale of 'Binky Dad' This year, Kia follows the adventure of "Binky Dad" in his quest to fetch his daughter's lost pacifier, which naturally takes him over just about every bit of terrain you might encounter upon leaving the civilized confines of Southern California for the not-so-civilized mountains of ... probably also California. It features the refreshed 2023 Kia Telluride, which probably doesnÂ’t need much advertising to see these days, but Kia went for it with the strong three-row SUV anyway.

Cadillac sells out Lyriq Debut Edition reservations in 10 minutes

Cadillac opened reservations for the 2023 Lyriq Debut Edition electric crossover at 4 p.m. EDT on Saturday afternoon. Anyone could put down a refundable $100 to reserve a buying slot for Cadillac's limited-run first salvo at the brand's all-EV future. At 4:19 p.m., the automaker tweeted that "every Debut Edition has been reserved." According to GM Vice President Rory Harvey, the process took "just over" 10 minutes. First, we'll say "Congratulations!" to Cadillac. Then we'll say: We have no idea what the news means. See, Cadillac has declined to say how many reservations it made available and how many Debut Editions it's building.  We don't know why the crest and wreath brand is being so coy, but we can imagine at least one reason. GM and Cadillac can attract such wild reactions that unless the Lyriq booked an absurdly large number of reservations in an absurdly short time, both brands were going to get flayed by comparisons to other EV makers. Still, since Cadillac's playing the long game with this entire transition to EVs, we wish it had placed its neck gracefully in the guillotine anyway.  The Lyriq Debut Edition that no one can buy anymore unless reservation holders bow out comes with a 100.4-kWh battery pack, a single e-motor on the rear axle putting out 340 horsepower and 325 pound-feet of torque for a range claimed to be "more than 300 miles," a glass roof, 19-speaker AKG audio, heated steering wheel, and 20-inch wheels standard, 22-inchers optional. The only two colors available are Satin Steel Metallic and Stellar Black Metallic. Tech features include adaptive cruise control, HD Surround and Vision recorder, rear camera mirror, and, of course, the 33-inch curved display across the instrument panel. First deliveries for the rakish $59,990 CUV are expected in early 2022. The next order slots will open for standard Lyriq trims in summer 2022. Based on Cadillac's Twitter feed, quite a few internet users wanted to reserve Debut Edition cars but were prevented from doing so. If first reports from the early deliveries are positive, Cadillac might hold onto last weekend's demand until next summer. And not only will the brand have a widely available new vehicle then, it will have a new consumer look. Last year, Cadillac told its dealers what they would need to do with their stores to prepare for the EV era, including spending around $200,000 on EV infrastructure and tools.

Cadillac hid more than two dozen Easter eggs in its Blackwings

Everybody loves Easter eggs, right? Finding one is a great moment, especially if you happen upon it by accident, preferably while simply cleaning or poking around, but maybe because you had to dig around in some far-flung corner of the cabin in search of a persistent rattle or some other issue. A hidden symbol or message from the manufacturer helps remind us that some cars aren't just appliances.  The 2022 Cadillac CT4-V and CT5-V Blackwings are perfect candidates. Not only are they niche enthusiast vehicles whose owners are likely to turn them inside out, but they also benefited greatly from Cadillac's racing efforts, providing ample source material for subtle references all over the car, both inside and out. Enough, in fact, that Cadillac managed to stick more than two dozen of them into its two flagship sport sedans. And since I took delivery of my Blaze Orange CT4 last week, I decided to see if I could spot a few of them myself – because I don't spend enough time crawling all over car interiors already.  Cadillac called several of them out in a press kit Tuesday. Manual-transmission cars like mine have blank-off plates installed where the paddles would go on the back side of the steering wheel, for instance. Rather than just leaving bare plastic that nobody would ever have a reason to look at, Cadillac had a small map of its Milford proving grounds printed on the plates.  Each Blackwing also gets a serial number on the wheel. 46-146 translates to CT4-V Blackwing 6-speed #146. CT5-V Blackwings decode similarly, though their model indicator digit is an 8 rather than a 5. While a steering wheel plaque is not exactly hidden, it's among the items Cadillac noted, as are the "Blackwing" tags on the front seats; the subtle logo in the seatback Alcantara is something I spotted on my own. CT5-V Blackwing models with the carbon fiber seat package get their logos embossed in the seatback. This brings us outside. While I know for a fact that there are several items hidden on the CT4-V's underbody (we got to look at these on a lift back in July), there are a couple of obvious items scattered in more accessible locations. The subtle Cadillac crests in the taillights aren't unique to Blackwing, but they're still nicely done. The stylized "V" in the hood insulation layer looks pretty nice too.  The hidden items differ between the CT4 and CT5-V too, as illustrated by the two wheel images above.