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Despite strong profits, GM still fighting flat market share

Looking at the progress General Motors has made since it entered bankruptcy, it's easy to forget that the company still has a long way to go before it's the juggernaut it once was. A recent report from Reuters points out that, while GM is making money, it isn't making any gains in terms of US market share. Quite the opposite, really. Consider this factoid: In 1963, nearly half of the cars sold in the United States were from Chevrolet, Cadillac, Buick, GMC or Pontiac. Now, the company's US market share is stagnant at 17.9 percent. That same number is half of just Chevy's 1963 market share. This is all despite GM going on a binge replacing or updating its models. "Market share increases are not instantaneous," Mark Reuss told Reuters at the 2014 Detroit Auto Show. "We've got a lot of baggage. Don't underestimate what people though of us, or these brands, through these hardships and 30 years." The reasons for the stagnant market share are numerous. Reuters points out that retooling of factories and a focus on limiting incentives are both good things for profit, but not necessarily for market share. There's also the troubling turnover of the brand's marketing department. These issues don't change the fact that Chevrolet has lost 1.4 percent of its market share in two years, and that Cadillac - arguably GM's most improved brand overall - has lost 1.2 percent in the same period. Part of that can be blamed on GM's avoidance of fleet sales in favor of more profitable customer sales. "Our focus has really been on retail and that's where we've got the growth," said Alan Batey, GM's interim global marketing boss. "We want to grow GM and that means growing market share and profits, but it's not at all costs," Reuss said. News Source: ReutersImage Credit: paul bica - Flickr CC 2.0 Earnings/Financials Buick Cadillac GM GMC sales profits

Buick Envista Luggage Test: How much cargo space?

First, I am well aware that there is an inflatable hearse on my lawn, which is also haunted. Just go ahead and get used to that background for a few weeks.  Second, the 2024 Buick Envista is a great car! Easily the most surprising thing I've driven this year, and although I'll go into everything else in a full review coming soon, the cargo area contributes to that general sense of pleasant surprise. The specs say it has 20.7 cubic-feet of space, which would be consistent with the subcompact SUV segment it competes with on price (even if it's more comparable to a compact in terms of length). Let's see how that amount translates into actual stuff. At first look, I was not expecting good things. Yes, its ample length is pretty indicative of a compact SUV, but the height is nowhere close. With the rigid cargo cover in place, it basically looks like a trunk -- but more on that cover in a moment.  Unlike most subcompact and compact SUVs, the Envista does not offer a dual level cargo floor that adds extra cargo space while still making a fold-flat back seat possible. In other words, Buick is clearly leaving some cubic-feet on the table here. This cover would be of the gigantic, rigid, nowhere-to-keep-it-in-the-car, hatchback variety. I am not a fan, especially for the Envista. You're about to see why. Bring on the bags. As with every Luggage Test, I use two midsize roller suitcases that would need to be checked in at the airport (26 inches long, 16 wide, 11 deep), two roll-aboard suitcases that just barely fit in the overhead (24L x 15W x 10D), and one smaller roll-aboard that fits easily (23L x 15W x 10D). I also include my wife's fancy overnight bag just to spruce things up a bit (21L x 12W x 12D). That would be the three biggest bags, but that's all you're fitting. I tried to dislodge the cover and let it rest on top, but nope, liftgate wouldn't close. At least the middle bit of the cargo cover has that raised middle bit that perfectly wrapped around my big blue bag. Without that, this result would've been even worse.  So, if you were picking up someone from the airport, they had more bags than this and you forgot to remove the cargo cover, you'd be in trouble. If, however, you remember to chuck the cargo cover ... Holy cow, all the bags fit!  I was genuinely surprised by this result. The Tetris formation is a little weird, but it wasn't hard to fit everything in here.

GM throttles back Chevy Malibu, Buick LaCrosse production over swollen inventories

As inventory of the Chevrolet Malibu and Buick LaCrosse continues to pile up, General Motors will be idling its Fairfax Assembly Plant for two weeks, according to Automotive News. This move comes about a month after the plant was shut down for three weeks in late December and early January for the same reason. As of January 31, the GM had a 94-day supply of Malibu stock while the LaCrosse was a little worse with a 117-day supply.
Just last week, GM announced that it would be investing $600 million in upgrading this plant, but it's unclear what future plans the company has in store for Fairfax considering slow sales of both the plant's models. We do expect a refreshed and more luxurious LaCrosse shortly and an early design update for the Malibu to be announced at some point this year, although we have had no official word as to when either will happen.