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2024 Buick Encore GX spy photos reveal Wildcat-based design

After the reveal of the Buick Wildcat concept car, the company made it clear the styling would appear on many upcoming cars. We've seen it on the recently revealed Envista for China and the U.S., and it will appear on the first Electra electric SUV. But apparently the design language will be adapted to current Buick models, too, as evidenced by the spy photos of the new Encore GX shown above. This is clearly a refreshed Encore GX, as it's mostly the same from the A-pillars back. But the whole front end has been given a radical makeover with the Wildcat's basic looks. There's one large grille placed low in the fascia with horizontal slats. It has a pointy nose and angry headlights. It's a much more aggressive design compared to the borderline cute look of the current Encore GX. The only other significant change to the Encore GX, at least from the outside, is the use of the new Buick badge. It has the three new shields placed at the same height and without the circle. At the back, the word "BUICK" is spelled out in chrome lettering below the new badge. Since this car is completely uncovered and in production-ready guise, we're betting the refreshed Encore GX will launch sometime next year as a 2024 model. Being a refresh, it will likely have the same turbo 1.2- and 1.3-liter three-cylinder engines with front- or all-wheel drive and either a CVT or nine-speed automatic transmissions. Related video: Buick Wildcat EV Concept Walkaround

Hyundai tops VW and Buick in China, survey says

You may be aware of the long-time competition in China between Volkswagen and Buick, but another brand apparently should be in that conversation too: Hyundai. In a recently published annual consumer survey, the Korean company actually took the top spot to beat out its German and American rivals in second and third, respectively. The results were part of the China Brand Power Index that interviewed 11,500 people around the nation and was paid for by the country's Ministry of Industry and Information Technology. While Hyundai proved popular with voters, its sales haven't necessarily shown that yet. According to Bloomberg, the brand had falling numbers in China for the first quarter of the year. Even Ford outsold the South Korean automaker in the same period, despite scoring lower on the survey. Meanwhile, Audi ranked as the populace's favorite luxury brand, which is hardly a surprise given the Four Rings' strong sales in China. In January alone the automaker saw a 15-percent boost in volume there. Parent company VW's strong performance was somewhat more surprising, though. State media severely criticized the German automaker in March, and customers protested last year for the allegedly poor handling of a recall.

Why Buick's Encore wasn't a Chevy

Buick is taking a gamble with its 2013 Encore. General Motors' near-luxury brand has enjoyed great success attracting conquest buyers to its larger Enclave crossover, but it has never offered something quite like this small CUV.
Very early signs suggest that the gamble might be working. According to Mark Reuss, President of General Motors, the automaker expected about 1,500 initial orders from its dealers for the Encore, but it's tracking closer to 9,000 units. Alluding to the fact that historically, Buick has shared similar products with GM's other brands, Reuss says that Buick dealers are "thrilled to have an exclusive." The automaker already markets almost identical models in other markets as the Opel/Vauxhall Mokka and Chevrolet Trax, but The General's other brands won't offer a twin to the new baby Buick.
The new Encore is based on the Gamma architecture that underpins the Chevrolet Sonic, and it shares the economy car's available turbocharged 1.4-liter four-cylinder engine. With standard front-wheel drive and available all-wheel drive, GM says its Encore will be pitted against competitors like the BMW X1 and Audi Q3, both of which are much more expensive but also much more powerful.