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Audi investing $30.3 billion through 2018 for product expansion

How does Audi plan to reach two million units in annual sales and pay for the 11 new models it's adding to its lineup - an expansion that may include models named SQ2, Q9 and F-Tron? By increasing its investment to 22 billion euros ($30.3 billion US) between now and 2018. That figure represents an increase of about 500 million euros over the previously planned outlay, according to a report by Automotive News, and that could be due to Audi wishing to goad the momentum that pushed it to 1.5 million annual sales two years ahead of schedule.
It's also about staving off the challenges from BMW and Mercedes-Benz. Now that BMW has been able to turn some of its attention away from its "i" series of Megacity cars, it will reportedly spend more than planned in 2014 as it continues the rollout of ten all-new vehicles and 15 new-generation vehicles through the end of next year. Mercedes, having been dropped to third in the sales race, is preparing to add 13 new cars over the next six years.
Audi's money is going into technology, into product like the next-generation TT and the Q1 and production expansions and upgrades all over the world. The expenditure represents just under a fourth of Volkswagen's 84.2 billion-euro ($115.7 US) outlay devoted to taking the number-one global automaker title away from General Motors and Toyota by 2018.

This Or That: 1980 Oldsmobile 442 vs. 1989 BMW 635CSi [w/poll]

The last time I roped a coworker into an automotive debate, I lost. Resoundingly, I might add. Still, 2,385 voters chose to cast their lots for the Fiat 500 Abarth, as opposed to 5,273 choosing the Ford Fiesta ST, and so I can rest easy in the knowledge that at least 30 percent of you, dear readers, see things my way. I still like to think we have more fun, too.
My loss in the first round of our This or That series, in which two Autoblog editors pick sides on any given topic and then attempt to explain why the other is completely wrong, didn't stop me from picking another good-natured fight, this time with Senior Editor Seyth Miersma. Last time, our chosen sides were eerily similar in design, albeit quite different in actual execution. This time, our vehicular peculiarities couldn't seemingly fall any further from one another: A 1980 Oldsmobile 442 wouldn't seem to match up in comparison to a 1989 BMW 635CSi.
How did we come up with such disparate contenders? Simple, really. Seyth and I mutually agreed to choose a car that's currently for sale online. It had to be built and sold in the 1980s, and it had to be a coupe. The price cap was set at $10,000. The fruits of our searching labors will henceforth be disputed, with Seyth on the side of the Germans, and myself arguing in favor of the Rocket Olds. Am I setting myself up for another lopsided loss?

BMW X4 hatches its fastback shape in Shanghai

The day has finally come for BMW to pull the covers off its X4 Concept at the Shanghai Motor Show. The machine brings few surprises - we've already seen an official image gallery from the German automaker, so its exterior shape was well known - but at least now we get to see it with our own eyes, and with the lenses of our very own cameras.
You can clearly see the fastback roofline in our high-res image gallery above, along with the jacked-up stance that allows BMW to call this machine a Sports Activity Vehicle, which basically means "Crossover" to our friends in Munich. We've seen similar vehicle shapes before, most notably in the form of the BMW X6, but also as far back as the 1980s from the likes of AMC.
We fully expect the transition from concept to production to be pretty seamless, so what we see here is, for the most part, what we'll see on the showroom floor in 2014. Feel free to peruse the press release below, but first, be sure to browse through our live images from Shanghai and let us know what you think.