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6 luxury car brands to watch in 2024

2023 was a healthy year for the auto industry, and even with incentives returning and dealer lots filling up, there's plenty to like about the market if you build luxury automobiles, and we expect 2024 to be more of the same, which makes luxury-segment rivalries all the more interesting. Top luxury car brand rivalries? Well, that sounds downright uncivilized. But we know better, don't we? And when every quarterly sales update is an opportunity to remind somebody else that they bought the wrong status symbol, well, who can resist? Certainly not the diehard customers who fly their favorite brands' banners high.  Read more: Auto sales: Industry records best year since 2019 Read more: 2023 auto sales and 2024 preview: Ford Bronco vs. Jeep Wrangler This is a tricky segment to define, but essentially, we're looking at luxury car brands with depth to their portfolios and dealerships that exist to attract real-world customers. The Bentleys, Rolls-Royces and McLarens of the world are luxury cars, certainly, but we're more concerned with brands that have a bit more mass appeal — manufacturers who treat supply constraints as fiascos rather than features. If you disagree with our selections, feel free to let us know in the comments.  And since we're mostly concerned with finishing order, the luxury brands and totals featured here may change as new data come in throughout 2024. Due to the wild swings of the past several years, we're treating 2023 as the baseline by which we'll measure sales performance. And rather than rank brands vs. their finishing order in 2022, when supply-chain and inflationary issues still played havoc with sales figures, we're starting 2024 off with a clean slate.  The mainstream luxury segment is always a dogfight, but with their varied approaches to electrification all of the major luxury brands are in the midst of reshaping the premium landscape. Who is doing it right? Well, according to U.S. shoppers, the usual suspects are up to their old tricks.

BMW i3 EV continues to shed camouflage

As BMW gets closer to introducing the production version of its plug-in i3, we keep seeing the hatchback being tested with lessening degrees of design-obscuring camouflage. Last we heard, BMW is expecting to have the i3 ready by the end of this year, and the swirly, blue camo does little to hide its basic design in these latest spy shots.
We get our first clear look at almost everything above the wavy beltline including the silver roof edges and matching mirror caps, and it can't hide the dip in the beltline behind the B-pillar - matching what we've already seen on the i3 Coupe Concept unveiled at the LA Auto Show last year. Another change we notice is the lower portion of camo removed from the front fascia allowing us to see the air opening and the black, vertical inserts leading up to the fog light bezels. Judging by the "Hybrid Test Vehicle" stickers on the side of this prototype, we can only assume that this is the optional range-extended model.

BMW Active Tourer to hit US showrooms in 2015

It's been over a year since BMW unveiled the Concept Active Tourer at the Paris Motor Show, and another four months since it brought the concept back in Outdoor guise (pictured above). Now word has it that the Bavarian automaker is putting it into production.
Although production specs and dimensions have yet to be revealed, the Concept Active Tourer came in a bit smaller than the existing BMW X1. The production version is expected to be based on the same platform that underpins the new Mini hatchback revealed last week in LA, meaning that it will be predominantly front-drive, but an all-wheel-drive version could follow.
There will also be a longer version with a third row of seats, forming part of a new generation of front-drive BMWs to take on the likes of the Audi A1 and Mercedes-Benz A-Class family, of which the GLA will be the Active Tourer's most direct rival. Expect the Active Tourer to arrive in 2015 with a new front-drive sedan to follow in 2017 aimed particularly at the North American and Chinese markets.