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BMW Films are on the way back [w/videos]

The BMW Films series caused a stir in 2001 and 2002 by combining top-quality cinematography, Hollywood names and driving excitement to sell its sporty wares in a whole new way. By arriving five years before YouTube, they ranked as some of the earliest viral videos on the internet. By now, these sorts of films are almost commonplace, but back when BMW hit upon the idea, the idea of brand-integrated short films on the internet was still a novelty. Now, for the first time in over a decade, the German automaker is planning on bringing back BMW Films for a new season.
Trudy Hardy, BMW North America Vice President of Marketing, announced the series' return at the 2014 Automotive News World Congress in Detroit, according to Ad Age. However, neither the German brand nor Anonymous Content, the original production company, have been willing to comment further on when the new videos are coming.
The original series of eight films starred Clive Owen as the Driver (back then, Owen was largely unknown to American audiences), a mercenary who would take a variety of jobs and always drive a BMW. David Fincher executive produced the first season and directors included top names like John Frankenheimer, Ang Lee and Guy Ritchie. All of the second season movies had Owen driving a Z4, but in our estimation, the quality had fallen off a bit compared to the outstanding first season.

Translogic 189: 2015 LA Auto Show

The LA Auto Show has become known for its green cars and concepts, and 2015 was no exception. Translogic host Jonathon Buckley gets all the details on BMW's 330e plug-in hybrid straight from BMW President of North America Ludwig Willisch. Then we get up-to-date on Honda's latest FCX Clarity hydrogen fuel cell car. We round out our tour with a stop at the Elio Motors booth for a look at their updated, three-wheel P5 concept and a chat with CEO Paul Elio. But first, we jump in a time machine at the Volvo booth to discuss Concept 26, an interpretation of how car interiors might evolve in the era of self-driving cars. "The reason why we talked about it as a time machine [is] because, really, Concept 26 is giving you back something that is so precious," explained Volvo senior director of design Tisha Johnson. "We're letting you delegate driving to the car, so that you can then have that time to yourself." Click here to learn more about our host, Jonathon Buckley.

BMW M3 and M4 will rock 430 hp from twin-turbo six with standard manual [w/video]

We're not sure which spec we're most intrigued by for the new BMW M3 and M4: the twin-turbo six-cylinder with 430 horsepower and "far beyond" 369 pound-feet of torque, the 3,300-pound curb weight or the standard six-speed manual transmission with automatic throttle blipping on downshifts. That engine is fitted with both Valvetronic and Double-Vanos, twin-wire arc-spray coating in the cylinders instead of liners to save weight, a track-ready cooling system with additional radiators, a forged crankshaft, dry-sump lubrication and a magnesium oil sump. BMW says its "high revving concept" has a redline beyond 7,500 rpm.
In the M4, it will be pulling a coupe with "a weight of just under 1,500 kilograms," which is 3,300 pounds to you and me. That number is said to include no driver and 90 percent fuel, but we're still waiting on the exact number and specs. BMW says it's "around 80 kilograms lighter than a comparably equipped predecessor model," putting the power-to-weight ratio at something like 7.68 pounds per horsepower at the same time as it helps reduce fuel consumption by 25 percent. The use of carbon fiber reinforced plastics (CFRP) for the roof, drive shaft (with no center bearing), trunk and front strut brace, and forged aluminum for suspension components, have aided in the weight loss. This time around, the sedan - the M3 - will also get a CFRP roof.
The default option will be a six-speed manual.