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BMW sets Guinness record for longest drift with new M5 [w/video]

In September of 2011, Chinese drifter Wang Qi broke the Guinness record for the world's longest sustained drift, doing 13 laps inside the Olympic Center Stadium in Tianlin, China for 5,802.3 meters. That was broken in February of this year by Abdo Feghali in Abu Dhabi drifting a new Chevrolet Camaro around a skidpad for 11,180 meters - almost seven miles. In March, BMW decided it wanted the record "back in the US," and set up a course at its BMW Performance Driving School near Greenville, South Carolina to get the job done. On May, 11 it was Mission Accomplished when Performance Center driver Johan Schwartz drifted an M5 around a skidpad continuously for 51.3 miles.
Despite that accomplishment, we're pretty sure that professional drifter Vaughn Gittin, Jr. isn't impressed. The way Guinness defines "drifting" can also describe a donut, which is effectively the kind of drifting that's been done for these last three records. BMW went even further by watering down the surface of the track, reducing the skill required and the need to change tires during the effort. On the other hand, you can't drift a car for long in a straight line, but perhaps there should be some clarification or classifications added to the milestones.
There's a short video below taken during the record-breaking run, and a press release from the company that did it.

Watch the trailer for Locke, a movie that takes place entirely in BMW's X5

It's no surprise that driving can be incredibly stressful. You're basically trapped in a metal box, and until fairly recently, your ability to communicate with the outside world beyond the toot of a horn or a rolled-down window was all but nonexistent. Locke, a new film starring actor Tom Hardy (best known for his role as Bane in the Batman movie Dark Knight Rises), capitalizes on that feeling of isolation and stress by setting the entire movie in a BMW X5.
Locke is written and directed by Steven Knight, author of Eastern Promises, and the trailer shows Hardy's character being put under increasingly intense emotional stress as he drives along in his Bimmer. We don't know much more than that, as the 90-second trailer really doesn't give away much.
The film premiered at last year's Venice Film Festival, and reviews are available that tell more about the story, but we don't believe in spoilers. It's poised to hit theaters in the UK on April 18 and the US on April 25. The trailer reminds us of a far more artistic take on Steven Spielberg's 1971 movie, Duel and has our interest piqued. Scroll down to watch the trailer, but consider yourself warned, there's a brief moment of profanity.

Car companies may need to start curbing model proliferation

Looking at the current automotive landscape, especially from German makers, you quickly get the impression that less definitely isn't more. BMW alone offers its 3 Series platform in practically every segment possible, including the regular sedan and 4 Series Gran Coupe, which would seem to be direct competitors. Porsche might be the winner, though, with 20 different variants of the 911 listed for sale on its US website. However, some of this model madness might be reaching an end as companies begin cutting back spending or shifting money to other priorities.
According to Yahoo Finance, the offerings from the German automakers are up 25 percent over the past three years to over 200 models in Europe. The peak is expected to come around 2018 at 230 separate vehicles, according to consulting company PwC.
Amazingly, BMW, which is among the poster children for this model explosion, might be changing its tune. "I'm sure there will be points in the future where we look at certain cars and say, 'Maybe we need to think differently now,'" said head of sales Ian Robertson in an interview, according to Yahoo Finance. The statement certainly sounds shocking coming from a company rumored to have 23 front-wheel-drive vehicles all using a single platform on the way.