Alpine White Frozen Wrap Competition Driver Assistance Plus Executive 20's B&o on 2040-cars

Auto blog

Honda scores big in Automobile Advertising of the Year Awards [w/videos]

This year the Detroit Auto Show didn't just celebrate the automobile, it celebrated how we find out about the automobile, too. Partnering The One Club, this year introduced the 2014 One Show Automobile Advertising of the Year Award to Cobo Hall, celebrating winners in five different categories of advertising: broadcast television, online, interactive, experiential, and print/outdoor. Winners in those categories were judged by 50 creative directors and journalists, while a Public Choice category was chosen from among nearly 20,000 online votes.
Honda walked off with three of the six awards, its Hands spot taking Broadcast honors, its Sound of Honda getting the Online category and Illusions winning Public Choice. Hyundai made the grade in Interactive with Driveway Decision Maker, Fiat captured Print/Outdoor with its "Letters" ad, and Toyota's Tundra Endeavor Campaign spot and BMW's A Window into the Near Future were co-winners for Experiential.
You can watch all of the press release and winning videos below or check out all of the finalists, announced last month, for a refresher.

Hamann BMW M6 Mirror can now cash the checks its body writes

Anyone remember the Hamann Mirror? Need a refresher? The Mirror is German tuning company Hamann's idea of a BMW M6. It was shown at the 2013 Frankfurt Motor Show as an M6 Gran Coupe, sporting a ridiculous paint job and some meaty, multi-spoke 21-inch wheels.
Consider this car the Mirror Mark 2. Based on the M6 Coupe, Hamann has applied a similar visual theme, using the same 21-inch wheels from 2013. Whereas the Gran Coupe rode around with a stock powertrain, though, there's been no such restraint with the two-door Mirror. A fine 620 horsepower is available from the 4.4-liter, biturbocharged V8, an increase of 60 horsepower. Torque is up as well, from 501 pound-feet to a whopping 560, meaning this M6 has speed to match its looks. Hamann claims the Mirror's newfound grunt allows it to hit 62 miles per hour faster than the standard M6 (we'd certainly hope so), although it won't mention a specific number.
The suspension, meanwhile, has been dropped 1.37 inches, or about a third of an inch lower than the Frankfurt Mirror. That drop is complemented by the Mirror's bodywork, including the exposed, carbon fiber hood and the flared fenders, which can now accommodate the enormous 305/25 rear rubber. Hamann has also paid some attention to the front and rear aerodynamics.

BMW Pininfarina Gran Lusso Coup'e bows at Villa d'Este

The first collaboration between BMW and Pininfarina is this blunt-force two-door called the BMW Pininfarini Gran Lusso Coupe revealed at the Concorso d'Eleganza Villa d'Este. Said to be the "interpretation of a luxurious BMW Coupé as seen through the eyes of Pininfarina," once you get past all of the design-speak, you can focus on the full-bodied and keen-edged missile sitting on 21-inch wheels.
The long wheelbase makes for short overhangs. Up front, BMW's design language gets scraped across a whetstone, everything getting sharper, including the usually round cat's eye headlights that have gone dihedral. Under the hood is a V12, behind the twin-kidney grille in matte-sheen aluminium and high-gloss black. The same aluminum treatment also backs the taillights, the lenses designed to let air flow through them.
Inside is room for four, a cockpit canted toward the driver, Foglizzo leather in black and Tobacco Brown, 48,000-year-old kauri wood from New Zealand, deep pile carpet on the floors, a patterned virgin wool headliner and an "oblong aperture in the roof liner" set off by white LEDs.