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BMW joins the early holiday advertising fray with three new ads

October 31 is no longer known as Halloween, or All Saints' Eve or even as that day when all children simultaneously develop huge cavities. It's now known as the day before Christmas/holiday advertising begins. Seriously, as of November 1, it seems like companies across the country and from every industry have declared open season on holiday ad campaigns. It's all premature enough that we're already feeling our inner Grinch showing, but at least some of the ads are better done than others.
Among them are new spots from BMW, which has arrived with this mini-campaign of three 30-second, Christmas-themed spots. There's a cameo from Santa Claus, who's at the helm of a sleek M6 Gran Coupe in one spot, while a 3 Series Gran Coupe slices through a slalom of Christmas trees in another. The final spot, called "Road Home", doesn't focus so much on the brand's "Ultimate Driving Machines," as it does the trip home for the holidays.
We've embedded all three videos below, so take a look and then let us know what you think of this seemingly perpetual holiday marketing calendar creep - and the BMW ads in particular - in Comments.

Petrolicious carves up the road with a pumpkin-colored BMW 2002

Sometimes the best way to learn a skill the right way is to completely screw things up the first time. Carter Kelly Kramer figured out that lesson during years of restoration work on his 1976 BMW 2002. What he lacked in talent, Kramer made up with dogged perseverance until he had the pumpkin-colored BMW in this week's video from Petrolicious. The problems started the moment Kramer bought the 2002 on eBay. It turned out to have rotten floors, no brakes, and plenty of other issues. However, Kramer was 16 and thought he could fix everything that was wrong. It was long repair process with a multitude of problems. Kramer even briefly sold the car. Kramer's tenacity eventually resulted in the orange 2002 that he has today. After all the work, the classic BMW is now far from stock, but the mods express Kramer's dream for the car. This engrossing story of determination also introduces a new opening for Petrolicious' videos. It also has a redesigned website. Related Video:

Upcoming new Alpina B7 teased

BMW does not make an M7. It never has, despite rumors, trademark filings, and the actual desires of the people that would build such a car. That means that while we're stuck waiting for BMW to see how foolish not building an M is, the most potent 7 Series you can get wears an Alpina badge on the nose. Meet the newest version of that car... sort of. BMW and Alpina haven't taken the wraps off the next B7 just yet, opting instead for an opera-accompanied teaser of the new car undergoing track testing. The car is lightly camouflaged – there's enough to make it clear it's a 7 Series, but not so undisguised as to reveal too much of the Alpina bodywork. There's a more aggressive bumper, a meaty rear spoiler, and sharper side sills, along with what are probably Alpina-specific wheels, but more precise details are hard to discern. What isn't difficult to pick out, though, is ear-tingling exhaust note. The last two Alpina B7s have built on the standard 7 Series' engine, and this new model likely won't be any different. That should mean a breathed upon 4.4-liter, twin-turbocharged V8 which goes well above the unfettled car's 445 horsepower and 480 pound-feet of torque. The extra power, along with the donor car's new lightweight carbon-fiber passenger cell, should make for tantalizing performance capabilities. The current 750i xDrive takes 4.3 seconds to make the sprint, and the B7 model that this new machine will replace hits 62 in 4.6. We'd expect the upcoming B7 will do better. The teaser from BMW and Alpina doesn't indicate when the new model will debut, but we'll eat our proverbial hat if it doesn't happen in Geneva. Related Video: