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2015 BMW i8 Prototype

M Meets Edison
The real telling moment for the new BMW i division will be seeing how the recently tested 2014 i3 sells in its various markets, since that is the car that changes how we perceive our expectations of the brand. But this 2015 BMW i8 green supercar has all the earmarks of a slam-dunk project, we just needed to drive it and make sure for ourselves.
BMW has a spectacular test facility in southern France, called Miramas, and that's where we just had our first brief go behind the wheel of the i8. There were three cars for us there and they were dressed up in exactly the same paisley camo that we've all seen in the spy photos published everywhere for the past year. The interiors, though swathed in masking to hide all the details, varied in their color.

Toyota passes BMW as most valuable car brand

An annual market study of the strongest brands across various industries has seen Toyota leapfrog BMW as the world's most valuable automotive brand. Toyota's 2013 brand value rose to $24.5 billion, up 12 percent versus 2012 numbers according to market research company Millward Brown's BrandZ Top 100 Most Valuable Global Brands list. BMW's value fell slightly; down by 2 percent to a total of $24 billion.
Mercedes-Benz finished in third place in the automotive category, up 11 percent from 2012 for a valuation of $18 billion. Honda ($12.4 billion, down 2 percent) and Nissan ($10.2 billion, up 3 percent) rounded out the top five for the category. Volkswagen was the only other auto brand that finished in the top 100 overall, in 100th place. Audi made the greatest percentage gain over 2012, up 18 percent to $5.5 billion, but finished outside of the top 100.
Technology companies dominated the overall list, with Apple, Google and IBM ranking one through three. Couture brand Prada was 2013's biggest gainer, rising by 63 percent over 2012.

2014 BMW 5 Series starts at $50,425* and gets a new diesel, 5 Series GT starts at $60,925* [w/video]

BMW itself says it is making "Precise modifications to the design" of the facelifted, sixth-generation 5 Series, and this is the result. The 2014 5 Series will come in four flavors - sedan, Touring, Gran Turismo and ActiveHybrid 5 - the biggest news probably the addition of a diesel engine for the US market.
When they go on sale in August, the 528i sedan will start at $50,425, a $1,700 increase over the 2013 model, and if you want xDrive that adds $2,300 to the price across the model range. The 535d employs a 3.0-liter twin-turbo inline six-cylinder diesel with 255 horsepower and 413 pound-feet of torque and starts at $56,025. BMW portends "substantial fuel efficiency gains over its gasoline-fueled counterpart," but the exact numbers won't come until closer to the on-sale date. The $64,825, top-dog 550i holds pat with 4.4-liter, twin turbo V8, with output upped to 445 hp and 480 lb-ft - an increase of 45 hp and 30 lb-ft of torque. The outputs haven't changed on the twin-turbo four-cylinder in the 528 nor the 3.0-liter six-cylinder gasoline engine in the 535, and *all prices include the $925 destination charge. The engines are also fitted with a coasting mode that uncouples the powertrain when rolling downhill.
Outside there are new "contour lines" for the grille and air intakes, slimmer taillights and elements that accentuate the car's width - as if that were necessary. Xenon adaptive headlights will be standard along with side indicator lights on the rearview mirrors, the options list adds LED headlights, the Luxury Line and Modern Line packages. The former package adds chrome trim to certain exterior elements, the latter adds matte chrome trim.