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MW's new Driftmob video shows the M235i like you've never seen it before

Last month, we went behind the scenes of the filming of BMW's new Driftmob, web video, bringing you one post from the practice sessions, and another from the shoot itself, which took place in an enormous traffic circle in Cape Town, South Africa. Today, BMW has launched the final version of Driftmob, and it's pretty damn cool.
The plot is pretty simple: just like a flashmob, in which people invade a location and perform choreographed dances to music, much to the delight of surprised onlookers, the "driftmob" features a quintet of red M235i coupes that take over a traffic circle and perform choreographed dances - sideways - to the delight of onlookers. The only differences are that, in this case, the onlookers are mostly paid extras (though there were many unwitting passersby that joined the crowd at times) and the only music is a constant squealing of tires-a sweet song if we ever heard one. Then, after about two minutes of tire-smoking shenanigans, the coupes vanish.
As promised, we will have a more detailed, behind the scenes story about the filming of the video, including insights from Rhys Millen, Samuel Hübinette, Dai Yoshihara, Rich Rutherford, and Conrad Grunewald, the five guys who executed these remarkable stunts. Meanwhile, we hope you enjoy the short flick.

2012 Pebble Beach Concept Car Lawn offers a tutorial in cars to come

The Pebble Beach Concours d'Elegance is a showcase for some of the world's most exquisite vintage vehicles, but if newer metal is more your speed, the Concept Car Lawn is the place to be.
This year saw models from Bugatti, Lamborghini, Aston Martin, McLaren and Bentley as well as SRT, Hennessey, Infiniti and Lexus among others. The ultimate sampler platter of exotic and concept vehicles saw the Bugatti Veyron 16.4 Grand Sport Vitesse mingle with the Lamborghini Urus Concept and the mighty Hennessey Venom GT, though we found ourselves particularly smitten with the BMW Zagato Roadster and the Aston Martin Vanquish.
Not that we could go wrong anywhere we looked. The 2013 Bentley Continental GT Speed seemed perfectly content parked on the manicured putting green, as did the McLaren MP4-12C Spider. Get cozy with the full gallery below to see the smattering of metal on the lawn.

Honda scores big in Automobile Advertising of the Year Awards [w/videos]

This year the Detroit Auto Show didn't just celebrate the automobile, it celebrated how we find out about the automobile, too. Partnering The One Club, this year introduced the 2014 One Show Automobile Advertising of the Year Award to Cobo Hall, celebrating winners in five different categories of advertising: broadcast television, online, interactive, experiential, and print/outdoor. Winners in those categories were judged by 50 creative directors and journalists, while a Public Choice category was chosen from among nearly 20,000 online votes.
Honda walked off with three of the six awards, its Hands spot taking Broadcast honors, its Sound of Honda getting the Online category and Illusions winning Public Choice. Hyundai made the grade in Interactive with Driveway Decision Maker, Fiat captured Print/Outdoor with its "Letters" ad, and Toyota's Tundra Endeavor Campaign spot and BMW's A Window into the Near Future were co-winners for Experiential.
You can watch all of the press release and winning videos below or check out all of the finalists, announced last month, for a refresher.